Keti Ventura profile image
Keti Ventura Prof. Dr. EGE ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ
Publication 15 Review 10 CrossRef Cited 10
15 Publication
10 Review
10 CrossRef Cited

Research Fields

Marketing Research Methodology Marketing Digital Marketing Industrial Marketing Customer Relationship Management

Institution

EGE ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ

Popular Publications

The Effect of Relationship Quality in B2B on Customer Loyalty
Authors: Keti Ventura , Arınç Küçük
Published: 2017 , Journal of Management and Economics
DOI: 10.18657/yonveek.307524
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 1874

0

2

1874

INFLUENCERS AND CUSTOMER INTERACTION IN CREATING BRAND IMAGE ON INSTAGRAM: A STUDY ON THE ANALYSIS OF SPONSORED PRODUCT REVIEWS
Authors: Ayşenur Efe , Keti Ventura
Published: 2020 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.651017
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 3187

3

2

3187

PRODUCT LIFECYCLE MANAGEMENT AS A WHOLE BUSINESS MANAGEMENT SYSTEM: AN EXPLORATORY RESEARCH
Authors: Efe Gurman, Keti Ventura , Haluk Soyuer
Published: 2017 , Research Journal of Business and Management
DOI: 10.17261/Pressacademia.2017.711
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 3337

0

1

3337

PRODUCT LIFECYCLE MANAGEMENT AS A WHOLE BUSINESS MANAGEMENT SYSTEM: AN EXPLORATORY RESEARCH
Authors: Efe Gurman, Keti Ventura , Haluk Soyuer
Published: 2017 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2017.415
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 663

0

1

663

Determining Multi-Criteria Decisions For The Selection Of Discounted Products In Sales Promotion Activities Through Promethee Method
Authors: Ural Gökay Çiçekli, Keti Ventura , Hande Bilgehan
Published: 2018 , Ege Academic Review
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1410

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1

1410

Publications

The Effect of Environmental Concern and Green Perceived Value On Green Purchase Intention: Electric Vehicle Sector
Authors: Deniz Deral , Keti Ventura
Published: 2025 , Journal of Economics and Administrative Sciences
DOI: 10.37880/cumuiibf.1515317
FAVORITE 0 TOTAL DOWNLOAD COUNT 1398

0

1398

The impact of interaction, trust, anthropomorphism, and usage level of chatbots on customer satisfaction in online retailing
Authors: Keti Ventura , Tuğberk Karabaşak
Published: 2024 , Afyon Kocatepe University Journal of Economics and Administrative Sciences
DOI: 10.33707/akuiibfd.1459114
FAVORITE 0 TOTAL DOWNLOAD COUNT 1041

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1041

ANALYSIS OF THE EFFECT OF DIGITAL GAMIFICATION ON BRAND ATTITUDE BY USING UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY MODEL 2
Authors: Ali Erhan Zalluhoğlu , Keti Ventura , İrem Çakır
Published: 2023 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.1231451
FAVORITE 1 TOTAL DOWNLOAD COUNT 2413

1

2413

THE EFFECT OF CONSUMERS' EMOTIONS OF FEAR DEVELOPING WITH THE PERCEIVED HEALTH THREAT TOWARDS THE COVID-19 ON PROTECTION MOTIVATION AND COPING RESPONSE
Authors: Burak Demir , Ayla Özhan Dedeoğlu , Keti Ventura
Published: 2022 , Ege Stratejik Araştırmalar Dergisi
DOI: 10.18354/esam.1107544
FAVORITE 1 TOTAL DOWNLOAD COUNT 755

1

755

SOSYAL MEDYADA MARKALAŞMA UYGULAMALARI: BUTİK KAFELER ÜZERİNE BİR ARAŞTIRMA
Authors: Taner Gündoğan , Keti Ventura
Published: 2021 , Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi
DOI: 10.24889/ifede.839787
FAVORITE 1 TOTAL DOWNLOAD COUNT 3201

1

3201

INFLUENCERS AND CUSTOMER INTERACTION IN CREATING BRAND IMAGE ON INSTAGRAM: A STUDY ON THE ANALYSIS OF SPONSORED PRODUCT REVIEWS
Authors: Ayşenur Efe , Keti Ventura
Published: 2020 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.651017
FAVORITE 2 TOTAL DOWNLOAD COUNT 3187

2

3187

Determining Multi-Criteria Decisions For The Selection Of Discounted Products In Sales Promotion Activities Through Promethee Method
Authors: Ural Gökay Çiçekli, Keti Ventura , Hande Bilgehan
Published: 2018 , Ege Academic Review
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1410

1

1410

DEVELOPMENT AND IMPLEMENTATION OF A WEB-BASED TAILOREDCRM SOLUTION: ANACTION RESEARCH FOR A TEXTILE COMPANY IN TURKEY
Authors: Keti Ventura , Ural Gökay Çiçekli, Serkan Utku Öztürk
Published: 2018 , Textile and Apparel
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1425

0

1425

FROM MASS CUSTOMIZATION TO PRODUCT PERSONALIZATION IN AUTOMOTIVE INDUSTRY: POTENTIALS OF INDUSTRY 4.0
Authors: Inanc Kabasakal , Fatma Demircan Keskin, Keti Ventura , Haluk Soyuer
Published: 2017 , Journal of Management Marketing and Logistics
DOI: 10.17261/Pressacademia.2017.486
FAVORITE 0 TOTAL DOWNLOAD COUNT 4854

0

4854

PRODUCT LIFECYCLE MANAGEMENT AS A WHOLE BUSINESS MANAGEMENT SYSTEM: AN EXPLORATORY RESEARCH
Authors: Efe Gurman, Keti Ventura , Haluk Soyuer
Published: 2017 , Research Journal of Business and Management
DOI: 10.17261/Pressacademia.2017.711
FAVORITE 1 TOTAL DOWNLOAD COUNT 3337

1

3337

PERAKENDECİLİKTE OMNİ-KANAL UYGULAMALARI: LOJİSTİK FAALİYETLERE İLİŞKİN ZORLUKLAR VE ENGELLER
Authors: İpek Kazançoğlu , Keti Ventura , Çağlar Aktepe
Published: 2017 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.327181
FAVORITE 1 TOTAL DOWNLOAD COUNT 7080

1

7080

PRODUCT LIFECYCLE MANAGEMENT AS A WHOLE BUSINESS MANAGEMENT SYSTEM: AN EXPLORATORY RESEARCH
Authors: Efe Gurman, Keti Ventura , Haluk Soyuer
Published: 2017 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2017.415
FAVORITE 1 TOTAL DOWNLOAD COUNT 663

1

663

The Effect of Relationship Quality in B2B on Customer Loyalty
Authors: Keti Ventura , Arınç Küçük
Published: 2017 , Journal of Management and Economics
DOI: 10.18657/yonveek.307524
FAVORITE 2 TOTAL DOWNLOAD COUNT 1874

2

1874

DO MARKETING PROGRAMS OF TURKISH FOOTBALL TEAMS REALLY AFFECT THE CUSTOMER MINDSET?
Authors: Keti Ventura , Ayla Dedeoglu
Published: 2013 , Pamukkale Journal of Sport Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1063

1

1063

TÜRK FİRMALARININ e-İŞ UYGULAMALARI: İMALAT SANAYİİNDE BİR ALAN ARAŞTIRMASI - E-BUSINESS APPLICATIONS OF TURKISH FIRMS: A FIELD RESEARCH IN MANUFACTURING INDUSTRY
Authors: Keti Ventura , Haluk Soyuer
Published: 2012 , Oneri
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1374

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1374

Articles published in
Afyon Kocatepe University Journal of Economics and Administrative Sciences
Afyon Kocatepe University Journal of Economics and Administrative Sciences
Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi
Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi
Ege Academic Review
Ege Academic Review
Ege Stratejik Araştırmalar Dergisi
Ege Stratejik Araştırmalar Dergisi
International Journal of Economics and Administrative Studies
International Journal of Economics and Administrative Studies
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Management and Economics
Journal of Management and Economics
Journal of Management Marketing and Logistics
Journal of Management Marketing and Logistics
Oneri
Oneri
Pamukkale Journal of Sport Sciences
Pamukkale Journal of Sport Sciences
PressAcademia Procedia
PressAcademia Procedia
Research Journal of Business and Management
Research Journal of Business and Management
Süleyman Demirel University Visionary Journal
Süleyman Demirel University Visionary Journal
Textile and Apparel
Textile and Apparel
Editorial Board Memberships
Duzce University Journal of Social Sciences
Duzce University Journal of Social Sciences
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Trends in Business and Economics
Trends in Business and Economics

Reviews

Ege Academic Review
Ege Academic Review
Fiscaoeconomia
Fiscaoeconomia
İzmir Katip Çelebi Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
İzmir Katip Çelebi Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Journal of Management and Economics
Journal of Management and Economics
Textile and Apparel
Textile and Apparel
TÜBA Higher Education Research/Review
TÜBA Higher Education Research/Review

Publications

The Effect of Environmental Concern and Green Perceived Value On Green Purchase Intention: Electric Vehicle Sector
Authors: Deniz Deral , Keti Ventura
Published: 2025 , Journal of Economics and Administrative Sciences
DOI: 10.37880/cumuiibf.1515317
CITED 2 FAVORITE 0 TOTAL DOWNLOAD COUNT 1398

2

0

1398

INFLUENCERS AND CUSTOMER INTERACTION IN CREATING BRAND IMAGE ON INSTAGRAM: A STUDY ON THE ANALYSIS OF SPONSORED PRODUCT REVIEWS
Authors: Ayşenur Efe , Keti Ventura
Published: 2020 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.651017
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 3187

3

2

3187

PERAKENDECİLİKTE OMNİ-KANAL UYGULAMALARI: LOJİSTİK FAALİYETLERE İLİŞKİN ZORLUKLAR VE ENGELLER
Authors: İpek Kazançoğlu , Keti Ventura , Çağlar Aktepe
Published: 2017 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.327181
CITED 5 FAVORITE 1 TOTAL DOWNLOAD COUNT 7080

5

1

7080

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.