İpek Kazançoğlu profile image
İpek Kazançoğlu Prof. Dr. EGE ÜNİVERSİTESİ
Publication 15 Review 26 CrossRef Cited 28
15 Publication
26 Review
28 CrossRef Cited

Research Fields

Digital Marketing Industrial Marketing Marketing Management Consumer Behaviour Product and Brand Management

Institution

EGE ÜNİVERSİTESİ

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MOTIVATORS AND BARRIERS ON SOCIAL MEDIA USAGE IN B2B FIRMS: AN APPLICATION FOR FOOD INDUSTRY
Published: 2018 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2018.909
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