İpek Kazançoğlu profile image
İpek Kazançoğlu Prof. Dr. EGE ÜNİVERSİTESİ
Publication 15 Review 24 CrossRef Cited 26
15 Publication
24 Review
26 CrossRef Cited

Research Fields

Digital Marketing Industrial Marketing Marketing Management Consumer Behaviour Product and Brand Management

Institution

EGE ÜNİVERSİTESİ

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MOTIVATORS AND BARRIERS ON SOCIAL MEDIA USAGE IN B2B FIRMS: AN APPLICATION FOR FOOD INDUSTRY
Published: 2018 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2018.909
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