Mustafa Halid Karaarslan profile image
Mustafa Halid Karaarslan Assoc. Prof. Dr. KARABÜK ÜNİVERSİTESİ, İŞLETME FAKÜLTESİ
Publication 18 Review 13 CrossRef Cited 16 TR Dizin Cited 35
18 Publication
13 Review
16 CrossRef Cited
35 TR Dizin Cited
0000-0003-2130-5076

Research Fields

Digital Marketing Marketing Communications Entrepreneurship

Institution

KARABÜK ÜNİVERSİTESİ, İŞLETME FAKÜLTESİ

Popular Publications

BIBLIOMETRIC ANALYSIS OF CONSUMER INNOVATIVENESS RESEARCH IN NATIONAL LITERATURE
Authors: Gözde Karabilal , Mustafa Halid Karaarslan
Published: 2025 , Journal of Karabuk University Faculty of Economics and Administrative Sciences
DOI: 10.63233/kbuiibfdergisi.1635870
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 707

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2

707

DETERMININING THE IMPORTANCE OF FACTOR LEVELS AFFECTING USERS MOBILE GAME PREFERENCE
Authors: Başar Altuntaş, Mustafa Halid Karaarslan
Published: 2017 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.321570
CITED 5 FAVORITE 1 TOTAL DOWNLOAD COUNT 9392

5

1

9392

ETNOCENTRISIM EFFECT IN BRAND PREFERENCES
Authors: Mehmet Oney , Mustafa Halid Karaarslan
Published: 2018 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2018.885
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1006

0

1

1006

Türkiye’deki Seçilmiş Pazarlama Vakalarının Oyunlaştırma Kavramı Çerçevesinde İncelenmesi Investigation Of The Selected Marketing Cases In Turkey Within The Concept Of Gamification
Authors: Mustafa Halid Karaarslan , Başar Altuntaş
Published: 2016 , Mehmet Akif Ersoy University Journal of Social Sciences Institute
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 3911

0

1

3911

Risk Factors in Start-Ups: An Evaluation
Authors: Mustafa Halid Karaarslan , Neilan Soylu
Published: 2023 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.1132338
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 2816

2

1

2816

Publications

Girişimcilerin Sunumlarının İçerik Analizi ile İncelenmesi
Authors: Mustafa Halid Karaarslan
Published: 2026 , Bankacılık ve Sigortacılık Araştırmaları Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 813

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813

THE IMPACT OF MOTIVATED CONSUMER INNOVATIVENESS ON THE ADOPTION OF FINANCIAL TECHNOLOGIES
Authors: Gözde Karabilal , Mustafa Halid Karaarslan
Published: 2026 , Dogus University Journal
DOI: 10.31671/doujournal.1906107
FAVORITE 1 TOTAL DOWNLOAD COUNT 94

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94

YOUNG ADULTS' PERCEPTİONS AND EXPERİENCES REGARDİNG COMPULSİVE BUYİNG BEHAVİORS: A QUALİTATİVE STUDY
Authors: Berrak Çörekçioğlu , Mustafa Halid Karaarslan
Published: 2026 , Van Yüzüncü Yıl Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: 10.54831/vanyyuiibfd.1915127
FAVORITE 0 TOTAL DOWNLOAD COUNT 248

0

248

Yapay Zekâ Destekli Sanal Etkileyicilere Dair İzleyici Algısı: AlaraX Örneği
Authors: Berrak Çörekcioğlu , Mustafa Halid Karaarslan
Published: 2026 , Journal of Humanities and Tourism Research
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 193

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193

Yapay Zekâ Destekli Sanal Etkileyicilere Dair İzleyici Algısı: AlaraX Örneği
Authors: Berrak Çörekcioğlu , Mustafa Halid Karaarslan
Published: 2025 , Journal of Humanities and Tourism Research
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 995

1

995

The Importance of Crisis Communication for Corporate Brands: A Study of Burger King on the Twitter (X) Platform
Authors: Şeyda Nur Alper , Mustafa Halid Karaarslan
Published: 2025 , Journal of Economy Business and Management
DOI: 10.7596/jebm.1672298
FAVORITE 1 TOTAL DOWNLOAD COUNT 1570

1

1570

BIBLIOMETRIC ANALYSIS OF CONSUMER INNOVATIVENESS RESEARCH IN NATIONAL LITERATURE
Authors: Gözde Karabilal , Mustafa Halid Karaarslan
Published: 2025 , Journal of Karabuk University Faculty of Economics and Administrative Sciences
DOI: 10.63233/kbuiibfdergisi.1635870
FAVORITE 2 TOTAL DOWNLOAD COUNT 707

2

707

İşletmelerin Pazaryeri Seçimini Etkileyen Faktörlerin Önem Derecelerinin AHS Yöntemi ile Belirlenmesi
Authors: Melek Bingöl , Mustafa Halid Karaarslan
Published: 2024 , Çağ University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1823

1

1823

AFET KİTLE FONLAMASI: PAZARLAMA PERSPEKTİFİNDEN BİR MODEL ÖNERİSİ
Authors: Mustafa Halid Karaarslan , Başar Altuntaş
Published: 2023 , Meriç Uluslararası Sosyal ve Stratejik Araştırmalar Dergisi
DOI: 10.54707/meric.1323032
FAVORITE 1 TOTAL DOWNLOAD COUNT 1134

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1134

Risk Factors in Start-Ups: An Evaluation
Authors: Mustafa Halid Karaarslan , Neilan Soylu
Published: 2023 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.1132338
FAVORITE 1 TOTAL DOWNLOAD COUNT 2816

1

2816

HOW HAVE THE BUSINESS MODELS of HEALTHCARE BUSINESSES CHANGED DURING THE COVID-19 PANDEMIC?
Authors: Asil Cihat Kol, Mustafa Halid Karaarslan
Published: 2021 , Journal of Karabuk University Faculty of Economics and Administrative Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 415

0

415

Dijital Yerliler ve Dijital Göçmenlerin Bankacılık Mobil Uygulama Kullanma Motivasyonlarının Belirlenmesi
Authors: Ecem Özbek , Mustafa Halid Karaarslan
Published: 2020 , Bankacılık ve Sigortacılık Araştırmaları Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1944

0

1944

ETNOCENTRISIM EFFECT IN BRAND PREFERENCES
Authors: Mehmet Oney , Mustafa Halid Karaarslan
Published: 2018 , PressAcademia Procedia
DOI: 10.17261/Pressacademia.2018.885
FAVORITE 1 TOTAL DOWNLOAD COUNT 1006

1

1006

DETERMININING THE IMPORTANCE OF FACTOR LEVELS AFFECTING USERS MOBILE GAME PREFERENCE
Authors: Başar Altuntaş, Mustafa Halid Karaarslan
Published: 2017 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.321570
FAVORITE 1 TOTAL DOWNLOAD COUNT 9392

1

9392

Üniversiteler Kendini Nasıl Tanımlıyor? Üniversite Tanıtım Filmleri Üzerine Söylem Analizi
Authors: Doğan Aydoğan , Mustafa Halid Karaarslan
Published: 2017 , Journal of Social Sciences of Mus Alparslan University
DOI: 10.18506/anemon.295496
FAVORITE 0 TOTAL DOWNLOAD COUNT 6668

0

6668

Türkiye’deki Seçilmiş Pazarlama Vakalarının Oyunlaştırma Kavramı Çerçevesinde İncelenmesi Investigation Of The Selected Marketing Cases In Turkey Within The Concept Of Gamification
Authors: Mustafa Halid Karaarslan , Başar Altuntaş
Published: 2016 , Mehmet Akif Ersoy University Journal of Social Sciences Institute
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 3911

1

3911

Determination the Importance of Factors Levels Affecting Career Choice by Conjoint Analysis
Authors: Mustafa Halid Karaarslan , Başar Altuntaş
Published: 2016 , Journal of the Human and Social Science Researches
DOI: 10.15869/itobiad.259499
FAVORITE 0 TOTAL DOWNLOAD COUNT 4468

0

4468

Sosyal Ağ Sitelerinde Marka Temelli İçeriklerin Paylaşılmasına Yönelik Güdülerin İncelenmesi: Facebook Örneği
Authors: Hakan Cengiz , Mustafa Karaarslan , Elif Akçalan, Engin Malkoç
Published: 2016 , Journal of the Human and Social Science Researches
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 3059

1

3059

Articles published in
Bankacılık ve Sigortacılık Araştırmaları Dergisi
Bankacılık ve Sigortacılık Araştırmaları Dergisi
Çağ University Journal of Social Sciences
Çağ University Journal of Social Sciences
Dogus University Journal
Dogus University Journal
International Journal of Economics and Administrative Studies
International Journal of Economics and Administrative Studies
Journal of Economy Business and Management
Journal of Economy Business and Management
Journal of Humanities and Tourism Research
Journal of Humanities and Tourism Research
Journal of Karabuk University Faculty of Economics and Administrative Sciences
Journal of Karabuk University Faculty of Economics and Administrative Sciences
Journal of Selçuk University Social Sciences Vocational School
Journal of Selçuk University Social Sciences Vocational School
Journal of Social Sciences of Mus Alparslan University
Journal of Social Sciences of Mus Alparslan University
Journal of the Human and Social Science Researches
Journal of the Human and Social Science Researches
Mehmet Akif Ersoy University Journal of Social Sciences Institute
Mehmet Akif Ersoy University Journal of Social Sciences Institute
Meriç Uluslararası Sosyal ve Stratejik Araştırmalar Dergisi
Meriç Uluslararası Sosyal ve Stratejik Araştırmalar Dergisi
PressAcademia Procedia
PressAcademia Procedia
Van Yüzüncü Yıl Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Van Yüzüncü Yıl Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

Reviews

Dogus University Journal
Dogus University Journal
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Journal of Economy Business and Management
Journal of Economy Business and Management
Journal of Karabuk University Faculty of Economics and Administrative Sciences
Journal of Karabuk University Faculty of Economics and Administrative Sciences
Selçuk Üniversitesi Akşehir Meslek Yüksekokulu Sosyal Bilimler Dergisi
Selçuk Üniversitesi Akşehir Meslek Yüksekokulu Sosyal Bilimler Dergisi
Süleyman Demirel University Visionary Journal
Süleyman Demirel University Visionary Journal
Uluslararası Bankacılık Ekonomi ve Yönetim Araştırmaları Dergisi
Uluslararası Bankacılık Ekonomi ve Yönetim Araştırmaları Dergisi
Uluslararası Finansal Ekonomi ve Bankacılık Uygulamaları Dergisi
Uluslararası Finansal Ekonomi ve Bankacılık Uygulamaları Dergisi

Publications

The Importance of Crisis Communication for Corporate Brands: A Study of Burger King on the Twitter (X) Platform
Authors: Şeyda Nur Alper , Mustafa Halid Karaarslan
Published: 2025 , Journal of Economy Business and Management
DOI: 10.7596/jebm.1672298
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1570

1

1

1570

Risk Factors in Start-Ups: An Evaluation
Authors: Mustafa Halid Karaarslan , Neilan Soylu
Published: 2023 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.1132338
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 2816

2

1

2816

DETERMININING THE IMPORTANCE OF FACTOR LEVELS AFFECTING USERS MOBILE GAME PREFERENCE
Authors: Başar Altuntaş, Mustafa Halid Karaarslan
Published: 2017 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.321570
CITED 5 FAVORITE 1 TOTAL DOWNLOAD COUNT 9392

5

1

9392

Üniversiteler Kendini Nasıl Tanımlıyor? Üniversite Tanıtım Filmleri Üzerine Söylem Analizi
Authors: Doğan Aydoğan , Mustafa Halid Karaarslan
Published: 2017 , Journal of Social Sciences of Mus Alparslan University
DOI: 10.18506/anemon.295496
CITED 2 FAVORITE 0 TOTAL DOWNLOAD COUNT 6668

2

0

6668

Determination the Importance of Factors Levels Affecting Career Choice by Conjoint Analysis
Authors: Mustafa Halid Karaarslan , Başar Altuntaş
Published: 2016 , Journal of the Human and Social Science Researches
DOI: 10.15869/itobiad.259499
CITED 4 FAVORITE 0 TOTAL DOWNLOAD COUNT 4468

4

0

4468

Sosyal Ağ Sitelerinde Marka Temelli İçeriklerin Paylaşılmasına Yönelik Güdülerin İncelenmesi: Facebook Örneği
Authors: Hakan Cengiz , Mustafa Karaarslan , Elif Akçalan, Engin Malkoç
Published: 2016 , Journal of the Human and Social Science Researches
DOI: -
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 3059

2

1

3059

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.