avatar
Serhat Karaoğlan Asst. Prof. Dr. KIRIKKALE ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ
Publication 8 Review 8 CrossRef Cited 3 TR Dizin Cited 25
8 Publication
8 Review
3 CrossRef Cited
25 TR Dizin Cited

Research Fields

Multiple Criteria Decision Making Marketing Digital Marketing Marketing Research Methodology Consumer Behaviour

Institution

KIRIKKALE ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ

Popular Publications

0

1

23786

0

1

866

THE EFFECT OF CONSUMER RESONANCE ON PURCHASE INTENTION AT SOCIAL MEDIA SITES
Authors: Serhat Karaoğlan , Nur Çağlar Çetinkaya, Tülin Durukan
Published: 2021 , Beykoz Akademi Dergisi
DOI: 10.14514/BYK.m.26515393.2021.9/1.182-198
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 507

0

1

507

0

1

755

Publications

1

755

0

561

THE EFFECT OF CONSUMER RESONANCE ON PURCHASE INTENTION AT SOCIAL MEDIA SITES
Authors: Serhat Karaoğlan , Nur Çağlar Çetinkaya, Tülin Durukan
Published: 2021 , Beykoz Akademi Dergisi
DOI: 10.14514/BYK.m.26515393.2021.9/1.182-198
FAVORITE 1 TOTAL DOWNLOAD COUNT 507

1

507

1

23786

Publications

Interactive Guide Tool
If you want to see the panel introduction, you can click Start Tour.