Engin Yücel profile image
Engin Yücel Assoc. Prof. Dr. DOKUZ EYLÜL ÜNİVERSİTESİ
Publication 12 Review 15 CrossRef Cited 15
12 Publication
15 Review
15 CrossRef Cited

Research Fields

Marketing in International Trade Marketing Customer Relationship Management Marketing Research Methodology Marketing Communications Marketing Management International Marketing Product and Brand Management Political Marketing Entrepreneurial Marketing Entrepreneurship

Institution

DOKUZ EYLÜL ÜNİVERSİTESİ

Popular Publications

Gamification Applicatıons in Marketing: Examples of Gamification From Turkey and The World
Authors: Engin Yücel
Published: 2023 , İzmir Journal of Management
DOI: 10.56203/iyd.1267187
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 1831

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2

1831

TÜKETİCİ YENİLİKÇİLİĞİ İLE FONKSİYONEL GIDALARA YÖNELİK TUTUM ARASINDAKİ İLİŞKİ: ÜNİVERSİTE ÖĞRENCİLERİ ÜZERİNE BİR UYGULAMA
Authors: Ezgi Karataş Yücel , Pinar Özkan , Engin Yücel
Published: 2018 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.434408
CITED 7 FAVORITE 1 TOTAL DOWNLOAD COUNT 3446

7

1

3446

The Effect of Customer Relationship Management on Online Shopping: A Qualitative Research on Wearable Technology Products
Authors: Engin Yücel
Published: 2022 , Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
DOI: 10.53306/klujfeas.1072028
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1523

2

1

1523

The Effect of Individuation and Separation of Adolescence on Consumer’s Perception of Risk
Authors: Ezgi Karataş Yücel , Engin Yücel
Published: 2017 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.370014
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1975

1

1

1975

Positive and Negative Effects of Corporate Customer Satisfaction Measurement on Businesses
Authors: Ercan Özcan , Engin Yücel
Published: 2024 , Rahva Journal of Technical and Social Studies
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 767

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767

Publications

The Mediation Role of Brand Trust in The Effect of Online Customer Experience on Purchase Intention
Authors: Ezgi Karataş Yücel , Engin Yücel , Feride Öner
Published: 2026 , Trends in Business and Economics
DOI: 10.16951/trendbusecon.1665353
FAVORITE 1 TOTAL DOWNLOAD COUNT 84

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84

Giyilebilir Teknoloji Ürünlerinde Müşteri Tatminini Etkileyen Faktörler: Çevrimiçi Alışveriş Sitelerinde Akıllı Saat Yorumlarının İçerik Analizi ile Değerlendirilmesi
Authors: Engin Yücel , Ezgi Karataş Yücel , Pınar Özkan
Published: 2026 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.1762608
FAVORITE 1 TOTAL DOWNLOAD COUNT 355

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355

Positive and Negative Effects of Corporate Customer Satisfaction Measurement on Businesses
Authors: Ercan Özcan , Engin Yücel
Published: 2024 , Rahva Journal of Technical and Social Studies
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 767

1

767

Gamification Applicatıons in Marketing: Examples of Gamification From Turkey and The World
Authors: Engin Yücel
Published: 2023 , İzmir Journal of Management
DOI: 10.56203/iyd.1267187
FAVORITE 2 TOTAL DOWNLOAD COUNT 1831

2

1831

A Qualitative Research on Academic Entrepreneurship Motivations and Activities
Authors: Engin Yücel , Oytun Sezgin
Published: 2022 , İzmir Journal of Economics
DOI: 10.24988/ije.1019417
FAVORITE 0 TOTAL DOWNLOAD COUNT 1213

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1213

EVALUATION OF SOCIAL MEDIA USAGE OF UNIVERSITIES IN TURKEY: A QUALITATIVE APPLICATION FOR TWITTER POSTS
Authors: Engin Yücel , Ezgi Karataş Yücel
Published: 2022 , Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1034520
FAVORITE 0 TOTAL DOWNLOAD COUNT 985

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985

The Effect of Customer Relationship Management on Online Shopping: A Qualitative Research on Wearable Technology Products
Authors: Engin Yücel
Published: 2022 , Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
DOI: 10.53306/klujfeas.1072028
FAVORITE 1 TOTAL DOWNLOAD COUNT 1523

1

1523

Algılanan Çevrimiçi Müşteri Hizmetleri Ölçeğinin Doğrulanması Çalışması: E-Ticaret İşletmeleri Üzerine Bir Uygulama
Authors: Engin Yücel
Published: 2021 , Biga İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 547

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547

The Role of University-Industry Collaboration in Increasing of Innovation Performance of Businesses
Authors: Engin Yücel , Engin Özgül
Published: 2020 , Journal of Research in Economics Politics and Finance
DOI: 10.30784/epfad.722019
FAVORITE 0 TOTAL DOWNLOAD COUNT 1719

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1719

TÜKETİCİ YENİLİKÇİLİĞİ İLE FONKSİYONEL GIDALARA YÖNELİK TUTUM ARASINDAKİ İLİŞKİ: ÜNİVERSİTE ÖĞRENCİLERİ ÜZERİNE BİR UYGULAMA
Authors: Ezgi Karataş Yücel , Pinar Özkan , Engin Yücel
Published: 2018 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.434408
FAVORITE 1 TOTAL DOWNLOAD COUNT 3446

1

3446

The Effect of Individuation and Separation of Adolescence on Consumer’s Perception of Risk
Authors: Ezgi Karataş Yücel , Engin Yücel
Published: 2017 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.370014
FAVORITE 1 TOTAL DOWNLOAD COUNT 1975

1

1975

PERAKENDE SEKTÖRÜNDE SATIŞ ELEMANLARININ EĞİTİMLERİNİN VE KİŞİSEL NİTELİKLERİNİN SATIŞ BAŞARISI ÜZERİNDEKİ ETKİSİ: İZMİR ÖRNEĞİ
Authors: Aykan Candemir , Ali Erhan Zalluhoğlu, Engin Yücel
Published: 2016 , Afyon Kocatepe University Journal of Economics and Administrative Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 5605

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5605

Articles published in
Afyon Kocatepe University Journal of Economics and Administrative Sciences
Afyon Kocatepe University Journal of Economics and Administrative Sciences
Biga İktisadi ve İdari Bilimler Fakültesi Dergisi
Biga İktisadi ve İdari Bilimler Fakültesi Dergisi
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
İzmir Journal of Economics
İzmir Journal of Economics
İzmir Journal of Management
İzmir Journal of Management
International Journal of Economics and Administrative Studies
International Journal of Economics and Administrative Studies
Journal of Research in Economics Politics and Finance
Journal of Research in Economics Politics and Finance
Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
Rahva Journal of Technical and Social Studies
Rahva Journal of Technical and Social Studies
Trends in Business and Economics
Trends in Business and Economics
Yaşar Üniversitesi E-Dergisi
Yaşar Üniversitesi E-Dergisi

Reviews

Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Bingol University Journal of Economics and Administrative Sciences
Bingol University Journal of Economics and Administrative Sciences
Bingöl University Journal of Social Sciences Institute
Bingöl University Journal of Social Sciences Institute
Bucak İşletme Fakültesi Dergisi
Bucak İşletme Fakültesi Dergisi
Dicle University Journal of Economics and Administrative Sciences
Dicle University Journal of Economics and Administrative Sciences
Ege Academic Review
Ege Academic Review
İzmir Journal of Economics
İzmir Journal of Economics
Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
Trakya University E-Journal of the Faculty of Economics and Administrative Sciences
Trakya University E-Journal of the Faculty of Economics and Administrative Sciences

Publications

A Qualitative Research on Academic Entrepreneurship Motivations and Activities
Authors: Engin Yücel , Oytun Sezgin
Published: 2022 , İzmir Journal of Economics
DOI: 10.24988/ije.1019417
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1213

1

0

1213

EVALUATION OF SOCIAL MEDIA USAGE OF UNIVERSITIES IN TURKEY: A QUALITATIVE APPLICATION FOR TWITTER POSTS
Authors: Engin Yücel , Ezgi Karataş Yücel
Published: 2022 , Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1034520
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 985

1

0

985

The Effect of Customer Relationship Management on Online Shopping: A Qualitative Research on Wearable Technology Products
Authors: Engin Yücel
Published: 2022 , Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
DOI: 10.53306/klujfeas.1072028
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1523

2

1

1523

The Role of University-Industry Collaboration in Increasing of Innovation Performance of Businesses
Authors: Engin Yücel , Engin Özgül
Published: 2020 , Journal of Research in Economics Politics and Finance
DOI: 10.30784/epfad.722019
CITED 3 FAVORITE 0 TOTAL DOWNLOAD COUNT 1719

3

0

1719

TÜKETİCİ YENİLİKÇİLİĞİ İLE FONKSİYONEL GIDALARA YÖNELİK TUTUM ARASINDAKİ İLİŞKİ: ÜNİVERSİTE ÖĞRENCİLERİ ÜZERİNE BİR UYGULAMA
Authors: Ezgi Karataş Yücel , Pinar Özkan , Engin Yücel
Published: 2018 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.434408
CITED 7 FAVORITE 1 TOTAL DOWNLOAD COUNT 3446

7

1

3446

The Effect of Individuation and Separation of Adolescence on Consumer’s Perception of Risk
Authors: Ezgi Karataş Yücel , Engin Yücel
Published: 2017 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.370014
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1975

1

1

1975

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.