Gözde Öymen Prof. Dr. İstanbul Ticaret Üniversitesi

Publication 13 Review 37 CrossRef Cited 8

13 Publication

37 Review

8 CrossRef Cited

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Summary
Publications
Peer Review
Cited

Research Fields

Digital Advertising Advertising Strategies Marketing Intercultural Communication Marketing Communications Consumer Behaviour Product and Brand Management

Institution

İstanbul Ticaret Üniversitesi

Popular Publications

YENİLENEBİLİR ENERJİNİN SÜRDÜRÜLEBİLİRLİK ÜZERİNDEKİ ROLÜ

Authors: Gözde Öymen

Published: 2020 , İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi

DOI: 10.46928/iticusbe.769022

CITED 7 FAVORITE 3 TOTAL DOWNLOAD COUNT 19713

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3

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19713

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THE ROLE OF MASCOTS ON BRAND PERSONALITY

Authors: Gözde Öymen , Derya Çokyaşar

Published: 2020 , Anasay

DOI: 10.33404/anasay.722248

CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1952

1

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1

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1952

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Lüks Endüstrisinde İntikam Alışverişi Kavramına Genel Bir Bakış

Authors: Gözde Öymen

Published: 2020 , Intermedia International E-journal

DOI: -

CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1120

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Use of Websites in Corporate Communication Activities of Foundation Universities

Authors: Ece Özeray , Gözde Öymen

Published: 2022 , Fenerbahçe Üniversitesi Sosyal Bilimler Dergisi

DOI: -

CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 432

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432

TOTAL DOWNLOAD COUNT

Activist Influencers: An Exploratory Analysis About Greenfluencers

Authors: Nihal Kocabay-şener , Gözde Öymen

Published: 2023 , Üsküdar Üniversitesi Sosyal Bilimler Dergisi

DOI: 10.32739/uskudarsbd.9.16.122

CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 950

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1

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950

TOTAL DOWNLOAD COUNT

Publications

DÖNGÜSEL EKONOMİNİN MODA SEKTÖRÜNDEKİ ROLÜ

Authors: Gözde Öymen , Nihal Kocabay-şener

Published: 2024 , The Journal of Communication Studies

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 387

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387

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Activist Influencers: An Exploratory Analysis About Greenfluencers

Authors: Nihal Kocabay-şener , Gözde Öymen

Published: 2023 , Üsküdar Üniversitesi Sosyal Bilimler Dergisi

DOI: 10.32739/uskudarsbd.9.16.122

FAVORITE 1 TOTAL DOWNLOAD COUNT 950

1

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950

TOTAL DOWNLOAD COUNT

EVALUATION OF ANTI-CONSUMPTION TENDENCIES WITHIN THE CONTEXT OF SUSTAINABILITY COMMUNICATION: AN ANALYSIS OF START-UP EXAMPLES

Authors: Gözde Öymen , Nihal Kocabay-şener

Published: 2023 , International Journal of Public Relations AND Advertising Studies

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 660

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660

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DİJİTAL MARKA AKTİVİZMİNDE HASHTAG FEMİNİZMİ KAVRAMI: 8 MART DÜNYA KADINLAR GÜNÜ FEMVERTISING STRATEJİLERİ ÜZERİNE GÖSTERGEBİLİMSEL BİR ANALİZ

Authors: Büşra Çiligül , Gözde Öymen

Published: 2022 , İstanbul Arel Üniversitesi İletişim Çalışmaları Dergisi

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 640

1

FAVORITE

640

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Use of Websites in Corporate Communication Activities of Foundation Universities

Authors: Ece Özeray , Gözde Öymen

Published: 2022 , Fenerbahçe Üniversitesi Sosyal Bilimler Dergisi

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 432

1

FAVORITE

432

TOTAL DOWNLOAD COUNT

YENİLENEBİLİR ENERJİNİN SÜRDÜRÜLEBİLİRLİK ÜZERİNDEKİ ROLÜ

Authors: Gözde Öymen

Published: 2020 , İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi

DOI: 10.46928/iticusbe.769022

FAVORITE 3 TOTAL DOWNLOAD COUNT 19713

3

FAVORITE

19713

TOTAL DOWNLOAD COUNT

Lüks Endüstrisinde İntikam Alışverişi Kavramına Genel Bir Bakış

Authors: Gözde Öymen

Published: 2020 , Intermedia International E-journal

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 1120

1

FAVORITE

1120

TOTAL DOWNLOAD COUNT

THE ROLE OF MASCOTS ON BRAND PERSONALITY

Authors: Gözde Öymen , Derya Çokyaşar

Published: 2020 , Anasay

DOI: 10.33404/anasay.722248

FAVORITE 1 TOTAL DOWNLOAD COUNT 1952

1

FAVORITE

1952

TOTAL DOWNLOAD COUNT

GERÇEK ZAMANLI PAZARLAMANIN MARKALAR ÜZERİNDEKİ ROLÜ: “GAME OF THRONES” ÖRNEĞİ

Authors: Gözde Öymen

Published: 2020 , International Journal of Public Relations AND Advertising Studies

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 1411

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1411

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DUYGUSAL PAZARLAMADA SLOGAN KULLANIMININ ÖNEMİ: PANDORA REKLAMLARI ÜZERİNE BİR İNCELEME

Authors: Gözde Öymen , Tuğçe Öztel

Published: 2019 , International Journal of Public Relations AND Advertising Studies

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 9052

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9052

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TÜRKİYE’DEKİ REKLAMLARDA SELFİE KULLANIMI VE BEN KUŞAĞININ YANSIMALARI

Authors: Gülay Öztürk , Gözde Öymen

Published: 2019 , International Journal of Public Relations AND Advertising Studies

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 780

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780

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Movıes’ Impact On Lıfestyle Brandıng: The Case Of “Bi Kücük Eylül Meselesi”

Authors: Gözde Öymen , Gülay Öztürk

Published: 2018 , International Journal of Public Relations AND Advertising Studies

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 496

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496

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THE IMPORTANCE OF SUSTAINABILITY IN LUXURY BRAND MANAGEMENT

Authors: Gözde Öymen Kale , Gülay Öztürk

Published: 2016 , Intermedia International E-journal

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 3746

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Articles published in

Anasay

Fenerbahçe Üniversitesi Sosyal Bilimler Dergisi

İstanbul Arel Üniversitesi İletişim Çalışmaları Dergisi

İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi

Intermedia International E-journal

International Journal of Public Relations AND Advertising Studies

The Journal of Communication Studies

Üsküdar Üniversitesi Sosyal Bilimler Dergisi

Editorship

International Journal of Public Relations AND Advertising Studies

Language Editor

Reviews

4. BOYUT Medya ve Kültürel Çalışmalar Dergisi

Al-Farabi International Journal of Social Sciences

Anadolu Üniversitesi Mesleki Eğitim ve Uygulama Dergisi

Erciyes University Journal of Faculty of Economics and Administrative Sciences

Gümüşhane University Journal of Social Sciences Institute

Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi

Haliç Üniversitesi Sosyal Bilimler Dergisi

İstanbul Aydın Üniversitesi Sosyal Bilimler Dergisi

İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi

Intermedia International E-journal

International Journal of 3D Printing Technologies and Digital Industry

International Journal of Management Economics and Business

International Journal of Public Relations AND Advertising Studies

Journal of Erciyes Communication

Journal of Selçuk University Social Sciences Vocational School

Mevzu – Journal of Social Sciences

Pamukkale University Journal of Social Sciences Institute

Toplum ve Kültür Araştırmaları Dergisi

TRT Akademi

Yeni Medya

Publications

YENİLENEBİLİR ENERJİNİN SÜRDÜRÜLEBİLİRLİK ÜZERİNDEKİ ROLÜ

Authors: Gözde Öymen

Published: 2020 , İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi

DOI: 10.46928/iticusbe.769022

CITED 7 FAVORITE 3 TOTAL DOWNLOAD COUNT 19713

7

CITED

3

FAVORITE

19713

TOTAL DOWNLOAD COUNT

THE ROLE OF MASCOTS ON BRAND PERSONALITY

Authors: Gözde Öymen , Derya Çokyaşar

Published: 2020 , Anasay

DOI: 10.33404/anasay.722248

CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1952

1

CITED

1

FAVORITE

1952

TOTAL DOWNLOAD COUNT

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.

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