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I received my bachelor's degree from Anadolu University, Department of Business Administration. I received my master's and doctorate degrees from Erciyes University, Department of Public Relations and Publicity. During my undergraduate and graduate studies, I worked in the private sector in Istanbul and Kayseri. While continuing my doctoral program, I started working as a lecturer at Erciyes University, Faculty of Communication, Department of Public Relations and Publicity. I became an assistant professor in 2015 and an associate professor in 2024.
I worked as a coordinator in the school's advertising and public relations labs. Many of the projects and studies I supervised at that time won awards. Again, the student projects I supervised were supported by the Science and Technology Research Council of Türkiye (TÜBİTAK).
I have focused my academic work on research on digital communication and its social effects. I have published articles, papers, books and book chapters in this field. I teach undergraduate and graduate courses in this field. I am very interested in research methods and analysis. My doctoral courses include qualitative research methods and mixed methods research. My favorite software are Jamovi and MAXQDA.
I am married and have a marvelous boy. I am still working at Erciyes University, Faculty of Communication, Department of Public Relations.
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