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Burcu Öksüz Kaya Prof. Dr. İzmir Katip Çelebi Üniversitesi
Publication 15 Review 16 CrossRef Cited 16 TR Dizin Cited 102
15 Publication
16 Review
16 CrossRef Cited
102 TR Dizin Cited

Research Fields

Mass Media Public Relations

Institution

İzmir Katip Çelebi Üniversitesi

Popular Publications

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The Role of Storytelling in Brand Experience Creation
DOI: 10.62393/aurum.1544345
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1574

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1574

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1466

Publications

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1466

Employer Branding in Metaverse: Does it Create New Opportunities for Employee Experiences?
Published: 2025 , Yeni Medya
DOI: 10.55609/yenimedya.1549337
FAVORITE 1 TOTAL DOWNLOAD COUNT 718

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1987

The Role of Storytelling in Brand Experience Creation
DOI: 10.62393/aurum.1544345
FAVORITE 1 TOTAL DOWNLOAD COUNT 1574

1

1574

1

1090

Brand Advocacy on Instagram: A Research on Instagram Brand Fan Accounts
DOI: 10.56133/intermedia.1360553
FAVORITE 0 TOTAL DOWNLOAD COUNT 1165

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1165

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1354

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2616

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7857

Publications

1

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1466

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1987

Brand Advocacy on Instagram: A Research on Instagram Brand Fan Accounts
DOI: 10.56133/intermedia.1360553
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1165

1

0

1165

5

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2616

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7857