Suzan Coban

Prof. Dr. NEVSEHİR HACI BEKTAŞ VELİ ÜNİVERSİTESİ İİBF

Publication 12 Review 28 CrossRef Cited 3 TR Dizin Cited 45

12 Publication

28 Review

3 CrossRef Cited

45 TR Dizin Cited

0000-0002-0723-5895

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Summary
Publications
Peer Review
Cited

Research Fields

Advertising Studies Advertising Strategies International Corporation Service Marketing Marketing Research Methodology Marketing Communications Advertisement Sales Management Consumer Behaviour International Marketing Product and Brand Management Entrepreneurship Tourism Tourism Marketing

Institution

NEVSEHİR HACI BEKTAŞ VELİ ÜNİVERSİTESİ İİBF

Popular Publications

Consumer acceptance, perceived value and trust in the internet of things: The case of new generation smartwatch

Authors: Hakan Kaya , Suzan Coban

Published: 2024 , Nevşehir Hacı Bektaş Veli University Journal of ISS

DOI: 10.30783/nevsosbilen.1426838

CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 174

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2

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174

TOTAL DOWNLOAD COUNT

Müşteri Sadâkatinin Kazanılmasında Veri Tabanlı Pazarlamanın Kullanımı

Authors: Suzan Çoban

Published: 2005 , Erciyes University Journal of Social Sciences Institute

DOI: -

CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 6264

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CITED

1

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6264

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Hedonic Motivation Factors, E-satisfaction and E-loyalty Interaction in Internet Banking: the case of Nevşehir

Authors: Suzan Çoban , Serhan Keskin

Published: 2018 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: 10.18070/erciyesiibd.382746

CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1390

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1390

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MOBİL BANKACILIKTA ALGILANAN DENEYİMSEL DEĞERİN TATMİN VE BAĞLILIK ÜZERİNE ETKİSİNDE GÜVENİN DÜZENLEYİCİ ROLÜ

Authors: Suzan Coban , Mustafa Demirhan

Published: 2019 , Nevşehir Hacı Bektaş Veli University Journal of ISS

DOI: -

CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 695

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CITED

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695

TOTAL DOWNLOAD COUNT

MEDYADA YER ALAN SOSYAL PAZARLAMA KAMPANYALARINA YÖNELİK TÜKETİCİ DEĞERLENDİRMELERİ: KONYA İLİNDE BİR UYGULAMA

Authors: Şükrü Akdoğan, Suzan Çoban , Resul Öztürk

Published: 2015 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1705

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1705

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Publications

Consumer acceptance, perceived value and trust in the internet of things: The case of new generation smartwatch

Authors: Hakan Kaya , Suzan Coban

Published: 2024 , Nevşehir Hacı Bektaş Veli University Journal of ISS

DOI: 10.30783/nevsosbilen.1426838

FAVORITE 2 TOTAL DOWNLOAD COUNT 174

2

FAVORITE

174

TOTAL DOWNLOAD COUNT

The Mediating Role of Hedonic Buying Behavior in The Effect of Consumers' Attitudes Towards Social Media Ads on Impulse Buying Behavior

Authors: İsmail Yaprak , Suzan Coban

Published: 2023 , Ege Academic Review

DOI: 10.21121/eab.1210790

FAVORITE 1 TOTAL DOWNLOAD COUNT 2279

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2279

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The effect of perceived social capital in solomo ads on solomo advertising attitude: The case of Nevsehir

Authors: Suzan Coban , Özge Güney

Published: 2020 , Erciyes University Journal of Social Sciences Institute

DOI: 10.48070/erusosbilder.751997

FAVORITE 0 TOTAL DOWNLOAD COUNT 419

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419

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Content Marketing on Online Platforms, Green Product and E-Wom Interaction: An Empirical Research

Authors: Suzan Coban , Malik Dündar

Published: 2020 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: 10.18070/erciyesiibd.746498

FAVORITE 1 TOTAL DOWNLOAD COUNT 965

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FAVORITE

965

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The Effects of Consumer Perceptions on Purchasing Intention and Brand Image in Product Placement Efforts: The Case of Konya Province

Authors: Malik Dündar , Suzan Coban

Published: 2020 , Gümüşhane Üniversitesi Sosyal Bilimler Dergisi

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 934

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934

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MOBİL BANKACILIKTA ALGILANAN DENEYİMSEL DEĞERİN TATMİN VE BAĞLILIK ÜZERİNE ETKİSİNDE GÜVENİN DÜZENLEYİCİ ROLÜ

Authors: Suzan Coban , Mustafa Demirhan

Published: 2019 , Nevşehir Hacı Bektaş Veli University Journal of ISS

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 695

1

FAVORITE

695

TOTAL DOWNLOAD COUNT

Hedonic Motivation Factors, E-satisfaction and E-loyalty Interaction in Internet Banking: the case of Nevşehir

Authors: Suzan Çoban , Serhan Keskin

Published: 2018 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: 10.18070/erciyesiibd.382746

FAVORITE 1 TOTAL DOWNLOAD COUNT 1390

1

FAVORITE

1390

TOTAL DOWNLOAD COUNT

THE EFFECT OF ENVIRONMENTAL AWARENESS ON GREEN PRODUCT PURCHASING BEHAVIOR: THE CASE OF ORDU UNIVERSITY

Authors: Aylin Alkaya , Suzan Çoban , Ali Tehci, Yusuf Ersoy

Published: 2016 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 3971

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3971

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MEDYADA YER ALAN SOSYAL PAZARLAMA KAMPANYALARINA YÖNELİK TÜKETİCİ DEĞERLENDİRMELERİ: KONYA İLİNDE BİR UYGULAMA

Authors: Şükrü Akdoğan, Suzan Çoban , Resul Öztürk

Published: 2015 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 1705

1

FAVORITE

1705

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PERFORMANSA DAYALI EK ÖDEME SİSTEMİNİN MEMNUNİYETE ETKİSİ: NEVŞEHİR DEVLET HASTANESİ ÖRNEĞİ

Authors: Suzan Coban , Hakan Serçe

Published: 2015 , Nevşehir Hacı Bektaş Veli University Journal of ISS

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 0

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YILDIRMA (MOBBING) OLGUSUNUN İÇSEL PAZARLAMA İLE İLİŞKİSİ: NEVŞEHİR’DE BULUNAN BANKALAR ÖRNEĞİ

Authors: Suzan Çoban , Mahir Nakip

Published: 2010 , Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi

DOI: -

FAVORITE 0 TOTAL DOWNLOAD COUNT 1368

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1368

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Müşteri Sadâkatinin Kazanılmasında Veri Tabanlı Pazarlamanın Kullanımı

Authors: Suzan Çoban

Published: 2005 , Erciyes University Journal of Social Sciences Institute

DOI: -

FAVORITE 1 TOTAL DOWNLOAD COUNT 6264

1

FAVORITE

6264

TOTAL DOWNLOAD COUNT

Articles published in

Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi

Ege Academic Review

Erciyes University Journal of Social Sciences Institute

Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

Gümüşhane Üniversitesi Sosyal Bilimler Dergisi

Nevşehir Hacı Bektaş Veli University Journal of ISS

Reviews

Academic Review of Economics and Administrative Sciences

Ankara Hacı Bayram Veli University Journal of the Faculty of Economics and Administrative Sciences

Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi

Dicle Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

Erciyes University Journal of Social Sciences Institute

Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

Gümüşhane Üniversitesi Sosyal Bilimler Dergisi

Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty

Journal of Social Sciences of Mus Alparslan University

Karamanoğlu Mehmetbey Üniversitesi Sosyal Ve Ekonomik Araştırmalar Dergisi

Kayseri Üniversitesi Sosyal Bilimler Dergisi

Külliye

Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi

Mukaddime

Nevşehir Hacı Bektaş Veli University Journal of ISS

OPUS International Journal of Society Researches

Pazarlama ve Pazarlama Araştırmaları Dergisi

Social Sciences

Publications

Consumer acceptance, perceived value and trust in the internet of things: The case of new generation smartwatch

Authors: Hakan Kaya , Suzan Coban

Published: 2024 , Nevşehir Hacı Bektaş Veli University Journal of ISS

DOI: 10.30783/nevsosbilen.1426838

CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 174

1

CITED

2

FAVORITE

174

TOTAL DOWNLOAD COUNT

Content Marketing on Online Platforms, Green Product and E-Wom Interaction: An Empirical Research

Authors: Suzan Coban , Malik Dündar

Published: 2020 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: 10.18070/erciyesiibd.746498

CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 965

1

CITED

1

FAVORITE

965

TOTAL DOWNLOAD COUNT

Hedonic Motivation Factors, E-satisfaction and E-loyalty Interaction in Internet Banking: the case of Nevşehir

Authors: Suzan Çoban , Serhan Keskin

Published: 2018 , Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

DOI: 10.18070/erciyesiibd.382746

CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1390

1

CITED

1

FAVORITE

1390

TOTAL DOWNLOAD COUNT

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.

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