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Ebru Sönmez Karapınar Assoc. Prof. Dr. KAYSERI UNIVERSITY, FACULTY OF APPLIED SCIENCES, DEPARTMENT OF HUMAN RESOURCES MANAGEMENT
Publication 9 Review 17 CrossRef Cited 1 TR Dizin Cited 1
9 Publication
17 Review
1 CrossRef Cited
1 TR Dizin Cited
0000-0001-5266-6451

Research Fields

Product and Brand Management Marketing Service Marketing Marketing Management International Marketing

Institution

KAYSERI UNIVERSITY, FACULTY OF APPLIED SCIENCES, DEPARTMENT OF HUMAN RESOURCES MANAGEMENT

Popular Publications

AN OVERVIEW OF BRANDING STRATEGIES
Authors: Ebru Sönmez
Published: 2010 , Adiyaman University Journal of Social Sciences
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2684

0

1

2684

BRAND LOYALTY AND BRAND SENSITIVITY IN WEAR: THE RESEARCH ON YOUNG PEOPLE
Authors: Ebru Sönmez
Published: 2010 , Erciyes University Journal of Social Sciences Institute
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 6189

0

1

6189

Relationship Between Technology Readiness Level and Personality Characteristics at the College Students: Erciyes University Sample
Authors: Ebru Sönmez , Hanife Akgül
Published: 2015 , Yönetim Bilimleri Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2215

0

1

2215

REGARDING THE PARTICIPATION OF WOMEN IN INSTAGRAM CLOTHING BRAND PAGES BRAND AWARENESS AND TRUST IMPACT ON WORD-OF-MOUTH COMMUNICATION: A STUDY ON GENERATİONS Y AND Z
Authors: Ebru Sönmez Karapınar , Şükran Karaca
Published: 2022 , International Journal of Management Economics and Business
DOI: 10.17130/ijmeb.1031142
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1091

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1

1091

The Role of Brand Awareness and Brand Associatıon in the Impact of the Online Experience on Holiday Purchase Intention
Authors: Şükran Karaca , Ebru Sönmez Karapınar , Serhat Ata
Published: 2022 , ODU Journal of Social Sciences Research
DOI: 10.48146/odusobiad.1035158
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1107

1

1

1107

Publications

Disrupted Change Relationships in Healthcare: A Conceptual Model Proposal
Authors: Ebru Sönmez Karapınar
Published: 2025 , Artvin Coruh University International Journal of Social Sciences
DOI: 10.22466/acusbd.1762438
FAVORITE 0 TOTAL DOWNLOAD COUNT 69

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69

The effect of job insecurity perception on employee motivation and performance: A research on medical sales representatives
Authors: Tuğba Maraşlı , Ebru Sönmez Karapınar
Published: 2023 , Kayseri University Journal of Social Sciences
DOI: 10.51177/kayusosder.1394339
FAVORITE 1 TOTAL DOWNLOAD COUNT 471

1

471

REGARDING THE PARTICIPATION OF WOMEN IN INSTAGRAM CLOTHING BRAND PAGES BRAND AWARENESS AND TRUST IMPACT ON WORD-OF-MOUTH COMMUNICATION: A STUDY ON GENERATİONS Y AND Z
Authors: Ebru Sönmez Karapınar , Şükran Karaca
Published: 2022 , International Journal of Management Economics and Business
DOI: 10.17130/ijmeb.1031142
FAVORITE 1 TOTAL DOWNLOAD COUNT 1091

1

1091

Investigation of theEffect of Cognitive Values and Green External Motivation on Environmental Attitude
Authors: Ebru Sönmez Karapınar , Şükran Karaca
Published: 2022 , Gümüşhane University Journal of Social Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 746

0

746

The Role of Brand Awareness and Brand Associatıon in the Impact of the Online Experience on Holiday Purchase Intention
Authors: Şükran Karaca , Ebru Sönmez Karapınar , Serhat Ata
Published: 2022 , ODU Journal of Social Sciences Research
DOI: 10.48146/odusobiad.1035158
FAVORITE 1 TOTAL DOWNLOAD COUNT 1107

1

1107

Investigation of Individual Environmental Literacy and the Effect of Green Product Attitude on Green Purchase Intention with Structural Equality Model
Authors: Şükran Karaca , Ebru Sönmez Karapınar
Published: 2021 , Journal of Erciyes Academy
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1574

0

1574

Relationship Between Technology Readiness Level and Personality Characteristics at the College Students: Erciyes University Sample
Authors: Ebru Sönmez , Hanife Akgül
Published: 2015 , Yönetim Bilimleri Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2215

1

2215

AN OVERVIEW OF BRANDING STRATEGIES
Authors: Ebru Sönmez
Published: 2010 , Adiyaman University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2684

1

2684

BRAND LOYALTY AND BRAND SENSITIVITY IN WEAR: THE RESEARCH ON YOUNG PEOPLE
Authors: Ebru Sönmez
Published: 2010 , Erciyes University Journal of Social Sciences Institute
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 6189

1

6189

Articles published in
Adiyaman University Journal of Social Sciences
Adiyaman University Journal of Social Sciences
Artvin Coruh University International Journal of Social Sciences
Artvin Coruh University International Journal of Social Sciences
Erciyes University Journal of Social Sciences Institute
Erciyes University Journal of Social Sciences Institute
Gümüşhane University Journal of Social Sciences
Gümüşhane University Journal of Social Sciences
International Journal of Management Economics and Business
International Journal of Management Economics and Business
Journal of Erciyes Academy
Journal of Erciyes Academy
Kayseri University Journal of Social Sciences
Kayseri University Journal of Social Sciences
ODU Journal of Social Sciences Research
ODU Journal of Social Sciences Research
Yönetim Bilimleri Dergisi
Yönetim Bilimleri Dergisi
Editorship
Kayseri University Journal of Social Sciences
Kayseri University Journal of Social Sciences
Technical Editor , Co-Editor
Sivas Cumhuriyet Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Sivas Cumhuriyet Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Section Editor
Editorial Board Memberships
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Kayseri University Journal of Social Sciences
Kayseri University Journal of Social Sciences
Sivas Cumhuriyet Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Sivas Cumhuriyet Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Süleyman Demirel Üniversitesi İnsan Kaynakları Yönetimi Dergisi
Süleyman Demirel Üniversitesi İnsan Kaynakları Yönetimi Dergisi

Reviews

Academic Review of Humanities and Social Sciences
Academic Review of Humanities and Social Sciences
Alanya Academic Review
Alanya Academic Review
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Social Sciences Institute
Erciyes University Journal of Social Sciences Institute
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Erciyes Academy
Journal of Erciyes Academy
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
MANAS Journal of Social Studies
MANAS Journal of Social Studies
Pamukkale University Journal of Business Research
Pamukkale University Journal of Business Research
Pamukkale University Journal of Social Sciences Institute
Pamukkale University Journal of Social Sciences Institute
Sivas Interdisipliner Turizm Araştırmaları Dergisi
Sivas Interdisipliner Turizm Araştırmaları Dergisi
The Journal of Business Science
The Journal of Business Science

Publications

The Role of Brand Awareness and Brand Associatıon in the Impact of the Online Experience on Holiday Purchase Intention
Authors: Şükran Karaca , Ebru Sönmez Karapınar , Serhat Ata
Published: 2022 , ODU Journal of Social Sciences Research
DOI: 10.48146/odusobiad.1035158
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1107

1

1

1107

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