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Leyla Leblebici Koçer Prof. Dr. ERCİYES ÜNİVERSİTESİ
Publication 14 Review 20 CrossRef Cited 16 TR Dizin Cited 19
14 Publication
20 Review
16 CrossRef Cited
19 TR Dizin Cited
0000-0003-4238-5749

Research Fields

Marketing Marketing Communications Consumer Behaviour

Institution

ERCİYES ÜNİVERSİTESİ

Popular Publications

MODERATOR EFFECT OF AGE AND GENDER ON THE EFFECTS OF TRUST IN FAMOUS PLAYERS ON CORPORATE RELIABILITY, BRAND RELIABILITY AND ADVERTISING RELIABILITY
Authors: Duran Kuru , Leyla Leblebici Koçer
Published: 2022 , Politics, Economics and Administrative Sciences Journal of Ahi Evran University
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 527

0

2

527

YEŞİL REKLAMLARA YÖNELİK TUTUMLARIN ÇEVRESEL DUYARLILIĞA ETKİSİ: ÇEVRESEL KAYGININ ARACILIK ROLÜ
Authors: LEYLA Leblebici Koçer , TUĞBA Delice
Published: 2016 , Humanities Sciences
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 2135

0

2

2135

The effect of brand personality and self-respect concepts on consumer purchase styles: An application on university students
Authors: Sinem Sargın , Leyla Leblebici Koçer
Published: 2020 , Erciyes University Journal of Social Sciences Institute
DOI: 10.48070/erusosbilder.781624
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 2094

3

1

2094

Consumer animosity against Israeli goods with its effect of religiosity
Authors: Kumru Uyar , Leyla Leblebici Koçer , Sinem Sargın
Published: 2020 , Erciyes University Journal of Social Sciences Institute
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1764

0

1

1764

AN AMPIRIC RESEARCH FOR THE DETERMINATION OF THE EFFECT OF THE MACHIAVELLIAN PERSONALITY ON THE NONETHICAL BEHAVIOR OF CONSUMERS
Authors: Leyla Leblebici Koçer , Miray Gülsoy
Published: 2020 , Erciyes University Journal of Faculty of Economics and Administrative Sciences
DOI: 10.18070/erciyesiibd.844560
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 2108

1

1

2108

Publications

Anthropomorphism of Chatbots A Systematic Literature Review
Authors: Ekrem Çelik , Leyla Leblebici Koçer
Published: 2025 , Journal of Current Marketing Approaches and Research
DOI: 10.54439/gupayad.1635431
FAVORITE 1 TOTAL DOWNLOAD COUNT 399

1

399

THE EFFECT ON DIGITAL CONTENT MARKETING ON ONLINE PURCHASE INTENTION: THE MODERATOR ROLE OF AGE AND GENDER VARIABLES
Authors: Miray Gülsoy , Leyla Leblebici Koçer
Published: 2023 , Journal of Erciyes Academy
DOI: 10.48070/erciyesakademi.1232623
FAVORITE 1 TOTAL DOWNLOAD COUNT 2667

1

2667

BRAND JEALOUSY EFFECT ON e-WOM AND WİLLİNGNESS TO PAY PREMİUM: THE MEDİATİNG ROLE OF SOCİAL MEDİA USAGE
Authors: Miray Gülsoy , Kumru Uyar , Leyla Leblebici Koçer
Published: 2022 , GSI Journals Serie B: Advancements in Business and Economics
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 579

1

579

MODERATOR EFFECT OF AGE AND GENDER ON THE EFFECTS OF TRUST IN FAMOUS PLAYERS ON CORPORATE RELIABILITY, BRAND RELIABILITY AND ADVERTISING RELIABILITY
Authors: Duran Kuru , Leyla Leblebici Koçer
Published: 2022 , Politics, Economics and Administrative Sciences Journal of Ahi Evran University
DOI: -
FAVORITE 2 TOTAL DOWNLOAD COUNT 527

2

527

The Role of Green Advertising, Green Trust and Green Brand Image in Green Purchase Intentions
Authors: Peruze Cansu Akdeniz , Leyla Leblebici Koçer
Published: 2022 , Karamanoglu Mehmetbey University Journal of Social and Economic Research
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1683

1

1683

TELEVİZYON REKLAMLARININ ÇOCUKLAR ÜZERİNDEKİ ETKİSİ VE MARKA BAĞLILIĞI İLİŞKİSİ: TÜRKİYE-KIRGIZİSTAN KARŞILAŞTIRMASI
Authors: Ebru Özkan , Leyla Leblebici Koçer
Published: 2021 , Nevşehir Hacı Bektaş Veli University Journal of ISS
DOI: 10.30783/nevsosbilen.1031116
FAVORITE 1 TOTAL DOWNLOAD COUNT 1394

1

1394

The role of Worth of World Marketing on Foreign Students' Choosing Educational Institutions in Turkey
Authors: Bolysbek Darkhanbay, Leyla Leblebici Koçer
Published: 2021 , Journal of Erciyes Academy
DOI: 10.48070/erciyesakademi.1004324
FAVORITE 0 TOTAL DOWNLOAD COUNT 625

0

625

Ethics and corporate social responsibility-Analysis of the opinions of hotel managers operating in Çorum
Authors: Duran Kuru , Leyla Leblebici Koçer
Published: 2021 , Journal of Erciyes Academy
DOI: 10.48070/erciyesakademi.962562
FAVORITE 1 TOTAL DOWNLOAD COUNT 737

1

737

The effect of brand personality and self-respect concepts on consumer purchase styles: An application on university students
Authors: Sinem Sargın , Leyla Leblebici Koçer
Published: 2020 , Erciyes University Journal of Social Sciences Institute
DOI: 10.48070/erusosbilder.781624
FAVORITE 1 TOTAL DOWNLOAD COUNT 2094

1

2094

AN AMPIRIC RESEARCH FOR THE DETERMINATION OF THE EFFECT OF THE MACHIAVELLIAN PERSONALITY ON THE NONETHICAL BEHAVIOR OF CONSUMERS
Authors: Leyla Leblebici Koçer , Miray Gülsoy
Published: 2020 , Erciyes University Journal of Faculty of Economics and Administrative Sciences
DOI: 10.18070/erciyesiibd.844560
FAVORITE 1 TOTAL DOWNLOAD COUNT 2108

1

2108

Consumer animosity against Israeli goods with its effect of religiosity
Authors: Kumru Uyar , Leyla Leblebici Koçer , Sinem Sargın
Published: 2020 , Erciyes University Journal of Social Sciences Institute
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1764

1

1764

The Investigation of The Relationship Between Purchase Behaviour and The Factors Affecting Attitudes Towards Personalized Ads
Authors: Leyla Leblebici Koçer , Harun Özmerdivanlı
Published: 2019 , Akdeniz İİBF journal
DOI: 10.25294/auiibfd.649282
FAVORITE 1 TOTAL DOWNLOAD COUNT 3090

1

3090

YEŞİL REKLAMLARA YÖNELİK TUTUMLARIN ÇEVRESEL DUYARLILIĞA ETKİSİ: ÇEVRESEL KAYGININ ARACILIK ROLÜ
Authors: LEYLA Leblebici Koçer , TUĞBA Delice
Published: 2016 , Humanities Sciences
DOI: -
FAVORITE 2 TOTAL DOWNLOAD COUNT 2135

2

2135

TELEVİZYON İZLEME ALIŞKANLIKLARI VE NEDENLERİ ÜZERİNE BİR ANALİZ: CELALABAT VE KAYSERİ İLLERİ ÖRNEĞİ
Authors: Mustafa Koçer , LEYLA Leblebici Koçer , M.asif Yoldaş
Published: 2016 , Humanities Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1238

0

1238

Articles published in
Akdeniz İİBF journal
Akdeniz İİBF journal
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Social Sciences Institute
Erciyes University Journal of Social Sciences Institute
GSI Journals Serie B: Advancements in Business and Economics
GSI Journals Serie B: Advancements in Business and Economics
Humanities Sciences
Humanities Sciences
Journal of Current Marketing Approaches and Research
Journal of Current Marketing Approaches and Research
Journal of Erciyes Academy
Journal of Erciyes Academy
Karamanoglu Mehmetbey University Journal of Social and Economic Research
Karamanoglu Mehmetbey University Journal of Social and Economic Research
Nevşehir Hacı Bektaş Veli University Journal of ISS
Nevşehir Hacı Bektaş Veli University Journal of ISS
Politics, Economics and Administrative Sciences Journal of Ahi Evran University
Politics, Economics and Administrative Sciences Journal of Ahi Evran University

Reviews

Afyon Kocatepe University Journal of Social Sciences
Afyon Kocatepe University Journal of Social Sciences
Akademic Social Studies
Akademic Social Studies
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Ege Academic Review
Ege Academic Review
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Social Sciences Institute
Erciyes University Journal of Social Sciences Institute
Gaziantep University Journal of Social Sciences
Gaziantep University Journal of Social Sciences
Gümüşhane University Journal of Social Sciences Institute
Gümüşhane University Journal of Social Sciences Institute
International Journal of Economics and Administrative Studies
International Journal of Economics and Administrative Studies
Izmir Democracy University Social Sciences Review
Izmir Democracy University Social Sciences Review
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Entrepreneurship and Innovation Management
Journal of Entrepreneurship and Innovation Management
Kayseri University Journal of Social Sciences
Kayseri University Journal of Social Sciences
OPUS International Journal of Society Researches
OPUS International Journal of Society Researches
The Journal of Social Economic Research
The Journal of Social Economic Research

Publications

THE EFFECT ON DIGITAL CONTENT MARKETING ON ONLINE PURCHASE INTENTION: THE MODERATOR ROLE OF AGE AND GENDER VARIABLES
Authors: Miray Gülsoy , Leyla Leblebici Koçer
Published: 2023 , Journal of Erciyes Academy
DOI: 10.48070/erciyesakademi.1232623
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 2667

2

1

2667

TELEVİZYON REKLAMLARININ ÇOCUKLAR ÜZERİNDEKİ ETKİSİ VE MARKA BAĞLILIĞI İLİŞKİSİ: TÜRKİYE-KIRGIZİSTAN KARŞILAŞTIRMASI
Authors: Ebru Özkan , Leyla Leblebici Koçer
Published: 2021 , Nevşehir Hacı Bektaş Veli University Journal of ISS
DOI: 10.30783/nevsosbilen.1031116
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1394

1

1

1394

Ethics and corporate social responsibility-Analysis of the opinions of hotel managers operating in Çorum
Authors: Duran Kuru , Leyla Leblebici Koçer
Published: 2021 , Journal of Erciyes Academy
DOI: 10.48070/erciyesakademi.962562
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 737

1

1

737

The effect of brand personality and self-respect concepts on consumer purchase styles: An application on university students
Authors: Sinem Sargın , Leyla Leblebici Koçer
Published: 2020 , Erciyes University Journal of Social Sciences Institute
DOI: 10.48070/erusosbilder.781624
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 2094

3

1

2094

AN AMPIRIC RESEARCH FOR THE DETERMINATION OF THE EFFECT OF THE MACHIAVELLIAN PERSONALITY ON THE NONETHICAL BEHAVIOR OF CONSUMERS
Authors: Leyla Leblebici Koçer , Miray Gülsoy
Published: 2020 , Erciyes University Journal of Faculty of Economics and Administrative Sciences
DOI: 10.18070/erciyesiibd.844560
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 2108

1

1

2108

The Investigation of The Relationship Between Purchase Behaviour and The Factors Affecting Attitudes Towards Personalized Ads
Authors: Leyla Leblebici Koçer , Harun Özmerdivanlı
Published: 2019 , Akdeniz İİBF journal
DOI: 10.25294/auiibfd.649282
CITED 8 FAVORITE 1 TOTAL DOWNLOAD COUNT 3090

8

1

3090

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