avatar
Yusuf Öcel Assoc. Prof. Dr. DÜZCE ÜNİVERSİTESİ
Publication 15 Review 67 CrossRef Cited 18 TR Dizin Cited 39
15 Publication
67 Review
18 CrossRef Cited
39 TR Dizin Cited
0000-0002-4555-7035

Research Fields

Marketing Digital Marketing Service Marketing Consumer Behaviour Product and Brand Management

Institution

DÜZCE ÜNİVERSİTESİ

Popular Publications

THE EFFECT OF BRAND RELATIONSHIP QUALITY LEVEL ON WORD OF MOUTH: AN APPLICATION ON THE COSMETICS INDUSTRY
Authors: Nesrin Şen , Yusuf Öcel
Published: 2021 , Akademik Yaklaşımlar Dergisi
DOI: 10.54688/ayd.941568
CITED 0 FAVORITE 3 TOTAL DOWNLOAD COUNT 675

0

3

675

THE EFFECT OF CONSUMER PERSONALITY ON BRAND HATE: AN APPLICATION ON FOOTBALL FANS
Authors: Melis Özel, Yusuf Öcel
Published: 2022 , The Journal of Business Science
DOI: 10.22139/jobs.1001140
CITED 1 FAVORITE 3 TOTAL DOWNLOAD COUNT 605

1

3

605

Investigation Of The Promotion Mix Elements Used By SMES In Marketing Communication Studies: An Application In Duzce Province
Authors: Niyazi Gümüş , Yusuf Öcel
Published: 2022 , InTraders International Trade Academic Journal
DOI: 10.55065/intraders.1069085
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 565

0

2

565

BIBLIOMETRIC STUDY OF BRANDS WITH THE RELEVANT PHD THESIS WRITTEN IN TURKEY
Authors: Yusuf Öcel
Published: 2019 , International Journal of Western Black Sea Social and Humanities Sciences
DOI: 10.46452/baksoder.551069
CITED 7 FAVORITE 1 TOTAL DOWNLOAD COUNT 2108

7

1

2108

The Effect of Health News Perception on the Image of Healthcare Professionals
Authors: Yusuf Öcel , Abdulhamit Eş , Buket Oğuz Alramazanoğlu
Published: 2023 , Turkish Review of Communication Studies
DOI: 10.17829/turcom.1122440
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1054

1

1

1054

Publications

The Effect of Healthy Lifestyle on The Evaluation of Product Alternatives and The Perception of Greenwashing
Authors: Yusuf Öcel , Şükran Karaca , Büşra Arslan
Published: 2024 , Elektronik Cumhuriyet İletişim Dergisi
DOI: 10.54089/ecider.1413234
FAVORITE 0 TOTAL DOWNLOAD COUNT 320

0

320

The Effect of Health News Perception on the Image of Healthcare Professionals
Authors: Yusuf Öcel , Abdulhamit Eş , Buket Oğuz Alramazanoğlu
Published: 2023 , Turkish Review of Communication Studies
DOI: 10.17829/turcom.1122440
FAVORITE 1 TOTAL DOWNLOAD COUNT 1054

1

1054

ALT KÜLTÜRLER İLE HEDONİK TÜKETİM ARASINDA İLİŞKİNİN İNCELENMESİ: TÜRK TOPLUMU ÜZERİNE BİR UYGULAMA
Authors: Yusuf Öcel , Hakan Tahiri Mutlu , Enis Hiçyılmaz
Published: 2022 , Electronic Journal of Social Sciences
DOI: 10.17755/esosder.1132954
FAVORITE 1 TOTAL DOWNLOAD COUNT 1011

1

1011

Investigation Of The Promotion Mix Elements Used By SMES In Marketing Communication Studies: An Application In Duzce Province
Authors: Niyazi Gümüş , Yusuf Öcel
Published: 2022 , InTraders International Trade Academic Journal
DOI: 10.55065/intraders.1069085
FAVORITE 2 TOTAL DOWNLOAD COUNT 565

2

565

HEALTH-SERVICE-FAILURE SCALE: DEVELOPING A SCALE TO DETERMINE HEALTH SERVICE FAILURES
Authors: Yusuf Öcel , Kahraman Çatı , Songül Yorgun , Muhammet Fatih Bayraktar
Published: 2022 , Hacettepe Sağlık İdaresi Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 503

0

503

THE EFFECT OF CONSUMER PERSONALITY ON BRAND HATE: AN APPLICATION ON FOOTBALL FANS
Authors: Melis Özel, Yusuf Öcel
Published: 2022 , The Journal of Business Science
DOI: 10.22139/jobs.1001140
FAVORITE 3 TOTAL DOWNLOAD COUNT 605

3

605

THE EFFECT OF BRAND RELATIONSHIP QUALITY LEVEL ON WORD OF MOUTH: AN APPLICATION ON THE COSMETICS INDUSTRY
Authors: Nesrin Şen , Yusuf Öcel
Published: 2021 , Akademik Yaklaşımlar Dergisi
DOI: 10.54688/ayd.941568
FAVORITE 3 TOTAL DOWNLOAD COUNT 675

3

675

TÜKETİCİLERİN DEMOGRAFİK ÖZELLİKLERİ İLE SOSYAL YARDIMLAŞMA ARASINDAKİ İLİŞKİNİN İRDELENMESİ
Authors: Yusuf Öcel , Selim Özkurt
Published: 2021 , Uluslararası İşletme Bilimi ve Uygulamaları Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 401

0

401

INVESTIGATION OF THE RELATIONSHIP BETWEEN HEALTH LITERACY AND E-HEALTH SERVICE CONSUMPTION: A RESEARCH ON E-PULSE USE
Authors: Fuat Yalman , Yusuf Öcel
Published: 2021 , Electronic Journal of Social Sciences
DOI: 10.17755/esosder.730331
FAVORITE 0 TOTAL DOWNLOAD COUNT 1808

0

1808

The Effect of Service Quality Perceptions of Individual Bank Customers on the Customer Loyalty
Authors: Yusuf Öcel , Nesrin Şen
Published: 2020 , Journal of Social Sciences of Mus Alparslan University
DOI: 10.18506/anemon.522536
FAVORITE 1 TOTAL DOWNLOAD COUNT 1035

1

1035

The Effect of Environmentalist Consciousness Level on Environmentalist Behavior Within The Framework of Green Marketing Activities: The Case of Duzce Province
Authors: Kahraman Çatı , Yusuf Öcel
Published: 2019 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.542692
FAVORITE 1 TOTAL DOWNLOAD COUNT 1788

1

1788

EVALUATION OF RELATIONSHIP BETWEEN ONLINE SHOPPING AND CONSUMER CONFIDENCE SENSE
Authors: Yusuf Öcel , Hakan Murat Arslan
Published: 2019 , Electronic Journal of Social Sciences
DOI: 10.17755/esosder.461774
FAVORITE 0 TOTAL DOWNLOAD COUNT 2190

0

2190

BIBLIOMETRIC STUDY OF BRANDS WITH THE RELEVANT PHD THESIS WRITTEN IN TURKEY
Authors: Yusuf Öcel
Published: 2019 , International Journal of Western Black Sea Social and Humanities Sciences
DOI: 10.46452/baksoder.551069
FAVORITE 1 TOTAL DOWNLOAD COUNT 2108

1

2108

Sağlık Okuryazarlığının Hasta Memnuniyeti Üzerine Etkisi
Authors: Kahraman Çatı , Yalçın Karagöz, Fuat Yalman , Yusuf Öcel
Published: 2018 , The International Journal of Economic and Social Research
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 5131

0

5131

THE EFFECT OF DOCTOR IMAGE PERCEIVED BY SOCIETY ON HEALTHCARE SERVICE QUALITY: THE CASE OF BOLU AND DUZCE
Authors: Kahraman Çatı , Yusuf Öcel
Published: 2017 , Duzce University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1787

1

1787

Articles published in
Akademik Yaklaşımlar Dergisi
Akademik Yaklaşımlar Dergisi
Duzce University Journal of Social Sciences
Duzce University Journal of Social Sciences
Electronic Journal of Social Sciences
Electronic Journal of Social Sciences
Elektronik Cumhuriyet İletişim Dergisi
Elektronik Cumhuriyet İletişim Dergisi
Gaziantep University Journal of Social Sciences
Gaziantep University Journal of Social Sciences
Hacettepe Sağlık İdaresi Dergisi
Hacettepe Sağlık İdaresi Dergisi
International Journal of Western Black Sea Social and Humanities Sciences
International Journal of Western Black Sea Social and Humanities Sciences
InTraders International Trade Academic Journal
InTraders International Trade Academic Journal
Journal of Social Sciences of Mus Alparslan University
Journal of Social Sciences of Mus Alparslan University
The International Journal of Economic and Social Research
The International Journal of Economic and Social Research
The Journal of Business Science
The Journal of Business Science
Turkish Review of Communication Studies
Turkish Review of Communication Studies
Uluslararası İşletme Bilimi ve Uygulamaları Dergisi
Uluslararası İşletme Bilimi ve Uygulamaları Dergisi

Reviews

Academic Review of Humanities and Social Sciences
Academic Review of Humanities and Social Sciences
Akademik Yaklaşımlar Dergisi
Akademik Yaklaşımlar Dergisi
Bankacılık ve Sigortacılık Araştırmaları Dergisi
Bankacılık ve Sigortacılık Araştırmaları Dergisi
Beykoz Akademi Dergisi
Beykoz Akademi Dergisi
Bilimname
Bilimname
Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Econder International Academic Journal
Econder International Academic Journal
Electronic Journal of Social Sciences
Electronic Journal of Social Sciences
Firat University Journal of Social Sciences
Firat University Journal of Social Sciences
İnönü Üniversitesi Uluslararası Sosyal Bilimler Dergisi
İnönü Üniversitesi Uluslararası Sosyal Bilimler Dergisi
International Journal of Western Black Sea Social and Humanities Sciences
International Journal of Western Black Sea Social and Humanities Sciences
Journal of Aksaray University Faculty of Economics and Administrative Sciences
Journal of Aksaray University Faculty of Economics and Administrative Sciences
Journal of Erciyes Academy
Journal of Erciyes Academy
Journal of Higher Education and Science
Journal of Higher Education and Science
Journal of Hospitality and Tourism Issues
Journal of Hospitality and Tourism Issues
Journal of Management and Economics Research
Journal of Management and Economics Research
Journal of the Human and Social Science Researches
Journal of the Human and Social Science Researches
Kayseri Üniversitesi Sosyal Bilimler Dergisi
Kayseri Üniversitesi Sosyal Bilimler Dergisi
MANAS Journal of Social Studies
MANAS Journal of Social Studies
The International Journal of Economic and Social Research
The International Journal of Economic and Social Research
Turkish Review of Communication Studies
Turkish Review of Communication Studies
Uluslararası İşletme Bilimi ve Uygulamaları Dergisi
Uluslararası İşletme Bilimi ve Uygulamaları Dergisi
Van Yüzüncü Yıl Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Van Yüzüncü Yıl Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

Publications

The Effect of Health News Perception on the Image of Healthcare Professionals
Authors: Yusuf Öcel , Abdulhamit Eş , Buket Oğuz Alramazanoğlu
Published: 2023 , Turkish Review of Communication Studies
DOI: 10.17829/turcom.1122440
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1054

1

1

1054

ALT KÜLTÜRLER İLE HEDONİK TÜKETİM ARASINDA İLİŞKİNİN İNCELENMESİ: TÜRK TOPLUMU ÜZERİNE BİR UYGULAMA
Authors: Yusuf Öcel , Hakan Tahiri Mutlu , Enis Hiçyılmaz
Published: 2022 , Electronic Journal of Social Sciences
DOI: 10.17755/esosder.1132954
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1011

1

1

1011

THE EFFECT OF CONSUMER PERSONALITY ON BRAND HATE: AN APPLICATION ON FOOTBALL FANS
Authors: Melis Özel, Yusuf Öcel
Published: 2022 , The Journal of Business Science
DOI: 10.22139/jobs.1001140
CITED 1 FAVORITE 3 TOTAL DOWNLOAD COUNT 605

1

3

605

INVESTIGATION OF THE RELATIONSHIP BETWEEN HEALTH LITERACY AND E-HEALTH SERVICE CONSUMPTION: A RESEARCH ON E-PULSE USE
Authors: Fuat Yalman , Yusuf Öcel
Published: 2021 , Electronic Journal of Social Sciences
DOI: 10.17755/esosder.730331
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1808

1

0

1808

The Effect of Service Quality Perceptions of Individual Bank Customers on the Customer Loyalty
Authors: Yusuf Öcel , Nesrin Şen
Published: 2020 , Journal of Social Sciences of Mus Alparslan University
DOI: 10.18506/anemon.522536
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1035

1

1

1035

The Effect of Environmentalist Consciousness Level on Environmentalist Behavior Within The Framework of Green Marketing Activities: The Case of Duzce Province
Authors: Kahraman Çatı , Yusuf Öcel
Published: 2019 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.542692
CITED 5 FAVORITE 1 TOTAL DOWNLOAD COUNT 1788

5

1

1788

EVALUATION OF RELATIONSHIP BETWEEN ONLINE SHOPPING AND CONSUMER CONFIDENCE SENSE
Authors: Yusuf Öcel , Hakan Murat Arslan
Published: 2019 , Electronic Journal of Social Sciences
DOI: 10.17755/esosder.461774
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 2190

1

0

2190

BIBLIOMETRIC STUDY OF BRANDS WITH THE RELEVANT PHD THESIS WRITTEN IN TURKEY
Authors: Yusuf Öcel
Published: 2019 , International Journal of Western Black Sea Social and Humanities Sciences
DOI: 10.46452/baksoder.551069
CITED 7 FAVORITE 1 TOTAL DOWNLOAD COUNT 2108

7

1

2108

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods. : Click to get information about the DergiPark User Badge.
Interactive Guide Tool
If you want to see the panel introduction, you can click Start Tour.