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İnci Erdoğan Tarakçı Assoc. Prof. Dr. MERSİN ÜNİVERSİTESİ
Publication 8 Review 36 CrossRef Cited 2 TR Dizin Cited 16
8 Publication
36 Review
2 CrossRef Cited
16 TR Dizin Cited

Research Fields

Tourism Management Marketing Digital Marketing Service Marketing Marketing Communications Advertisement Consumer Behaviour Product and Brand Management Tourism Marketing

Institution

MERSİN ÜNİVERSİTESİ

Popular Publications

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982

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The Effect of Electronic Word-of-Mouth Marketing (e-WOMM) on Consumers' Hotel Preferences
Published: 2024 , Fiscaoeconomia
DOI: 10.25295/fsecon.1452176
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 276

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378

Publications

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276

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982

When “Stuck in the Middle” is Not a Danger?
DOI: 10.34231/iuyd.431083
FAVORITE 0 TOTAL DOWNLOAD COUNT 2068

0

2068

Publications

1

1

982

When “Stuck in the Middle” is Not a Danger?
DOI: 10.34231/iuyd.431083
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 2068

1

0

2068

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