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Niyazi Gümüş Assoc. Prof. Dr. BOLU ABANT İZZET BAYSAL ÜNİVERSİTESİ
Publication 10 Review 40 CrossRef Cited 29
10 Publication
40 Review
29 CrossRef Cited

Research Fields

Product and Brand Management Social Media Studies Marketing Digital Marketing Consumer Behaviour Pazarlama Marka Yönetimi Sosyal Medya Pazarlama

Institution

BOLU ABANT İZZET BAYSAL ÜNİVERSİTESİ

Popular Publications

Investigation of Generation Z Consumers' Purchasing Decision Making Styles
Authors: Niyazi Gümüş
Published: 2020 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.572987
CITED 21 FAVORITE 4 TOTAL DOWNLOAD COUNT 11552

21

4

11552

Examining Social Media Accounts in the Context of City Marketing
Authors: Niyazi Gümüş , Dilek Eren , Haydar Özaydın
Published: 2025 , Journal of Current Marketing Approaches and Research
DOI: 10.54439/gupayad.1614196
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 412

0

2

412

Investigation Of The Effect Of Cargo Companies On Customer Satisfaction With Servqual Scale
Authors: Niyazi Gümüş , Ebru Onurlubas
Published: 2020 , Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 1988

0

2

1988

Investigation of the Decision Making Styles of Consumers: Example of Turkish World
Authors: Niyazi Gümüş , Şükran Karaca
Published: 2020 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.553250
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 2703

1

2

2703

Şehir Marka Deneyiminin Şehir Memnuniyetine Ve Şehir Marka Elçiliği Davranış Niyetine Etkisi
Authors: Niyazi Gümüş , Ebru Onurlubas
Published: 2021 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.910799
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 955

1

1

955

Publications

Examining Social Media Accounts in the Context of City Marketing
Authors: Niyazi Gümüş , Dilek Eren , Haydar Özaydın
Published: 2025 , Journal of Current Marketing Approaches and Research
DOI: 10.54439/gupayad.1614196
FAVORITE 2 TOTAL DOWNLOAD COUNT 412

2

412

Şehir Marka Deneyiminin Şehir Memnuniyetine Ve Şehir Marka Elçiliği Davranış Niyetine Etkisi
Authors: Niyazi Gümüş , Ebru Onurlubas
Published: 2021 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.910799
FAVORITE 1 TOTAL DOWNLOAD COUNT 955

1

955

KİŞİLİK ÖZELLİKLERİNİN SÜPERMARKETLERDEKİ PLANSIZ ALIŞVERİŞ DAVRANIŞLARINA ETKİSİ: BOLU ÖRNEĞİ
Authors: Niyazi Gümüş , Ebru Onurlubas
Published: 2021 , Duzce University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 721

1

721

INVESTIGATION OF THE EFFECT OF SOCIAL RESPONSIBLE CONSUMPTION ON ENVIRONMENTAL CONSUMPTION
Authors: Niyazi Gümüş , Şükran Karaca
Published: 2020 , Duzce University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1223

1

1223

Investigation of Generation Z Consumers' Purchasing Decision Making Styles
Authors: Niyazi Gümüş
Published: 2020 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.572987
FAVORITE 4 TOTAL DOWNLOAD COUNT 11552

4

11552

Investigation of the Decision Making Styles of Consumers: Example of Turkish World
Authors: Niyazi Gümüş , Şükran Karaca
Published: 2020 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.553250
FAVORITE 2 TOTAL DOWNLOAD COUNT 2703

2

2703

Investigation Of The Effect Of Cargo Companies On Customer Satisfaction With Servqual Scale
Authors: Niyazi Gümüş , Ebru Onurlubas
Published: 2020 , Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
DOI: -
FAVORITE 2 TOTAL DOWNLOAD COUNT 1988

2

1988

Tüketicilerin Organik Yumurta Satın Alma Niyetini Etkileyen Faktörlerin Yapısal Eşitlik Modeli İle İncelenmesi
Authors: Niyazi Gümüş , Ebru Onurlubaş , Şükran Karaca
Published: 2020 , ODU Journal of Social Sciences Research
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2941

1

2941

ULUSLARARASI ÖĞRENCİLERİN TÜKETİM HARCAMALARININ ŞEHİR EKONOMİSİNE KATKISININ İNCELENMESİ: KASTAMONU ÜNİVERSİTESİ ÖRNEĞİ
Authors: Niyazi Gümüş , Ebru Onurlubaş
Published: 2019 , Duzce University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1382

1

1382

A Study Conducted on the Students of Kastamonu University for the Determination of the Information Sources Used by Students in the Period of Preferring a University
Authors: Niyazi Gümüş , Elif Türkel , Gözde Şen
Published: 2015 , Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.32069
FAVORITE 0 TOTAL DOWNLOAD COUNT 2056

0

2056

Articles published in
Duzce University Journal of Social Sciences
Duzce University Journal of Social Sciences
Gaziantep University Journal of Social Sciences
Gaziantep University Journal of Social Sciences
Istanbul Gelisim University Journal of Social Sciences
Istanbul Gelisim University Journal of Social Sciences
Journal of Current Marketing Approaches and Research
Journal of Current Marketing Approaches and Research
Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
Kırklareli University Journal of the Faculty of Economics and Administrative Sciences
MANAS Journal of Social Studies
MANAS Journal of Social Studies
ODU Journal of Social Sciences Research
ODU Journal of Social Sciences Research
Yaşar Üniversitesi E-Dergisi
Yaşar Üniversitesi E-Dergisi

Reviews

Academic Review of Economics and Administrative Sciences
Academic Review of Economics and Administrative Sciences
Academic Review of Humanities and Social Sciences
Academic Review of Humanities and Social Sciences
Akademik Hassasiyetler
Akademik Hassasiyetler
Bingol University Journal of Economics and Administrative Sciences
Bingol University Journal of Economics and Administrative Sciences
Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Duzce University Journal of Social Sciences
Duzce University Journal of Social Sciences
Econder International Academic Journal
Econder International Academic Journal
Electronic Journal of Social Sciences
Electronic Journal of Social Sciences
EUropean Journal of Managerial Research (EUJMR)
EUropean Journal of Managerial Research (EUJMR)
Gençlik Araştırmaları Dergisi
Gençlik Araştırmaları Dergisi
IDEALKENT
IDEALKENT
JOEEP: Journal of Emerging Economies and Policy
JOEEP: Journal of Emerging Economies and Policy
Journal of Aksaray University Faculty of Economics and Administrative Sciences
Journal of Aksaray University Faculty of Economics and Administrative Sciences
Journal of Business Economics and Management Research
Journal of Business Economics and Management Research
Journal of Current Marketing Approaches and Research
Journal of Current Marketing Approaches and Research
Journal of Economics Business and Political Researches
Journal of Economics Business and Political Researches
Journal of Gaziosmanpasa Scientific Research
Journal of Gaziosmanpasa Scientific Research
Journal of Textiles and Engineer
Journal of Textiles and Engineer
Journal of the Human and Social Science Researches
Journal of the Human and Social Science Researches
Journal of Traffic and Transportation Research
Journal of Traffic and Transportation Research
Kastamonu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Kastamonu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
ODU Journal of Social Sciences Research
ODU Journal of Social Sciences Research
OPUS International Journal of Society Researches
OPUS International Journal of Society Researches
The International New Issues in Social Sciences
The International New Issues in Social Sciences
Uluslararası Bankacılık Ekonomi ve Yönetim Araştırmaları Dergisi
Uluslararası Bankacılık Ekonomi ve Yönetim Araştırmaları Dergisi

Publications

Şehir Marka Deneyiminin Şehir Memnuniyetine Ve Şehir Marka Elçiliği Davranış Niyetine Etkisi
Authors: Niyazi Gümüş , Ebru Onurlubas
Published: 2021 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.910799
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 955

1

1

955

Investigation of Generation Z Consumers' Purchasing Decision Making Styles
Authors: Niyazi Gümüş
Published: 2020 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.572987
CITED 21 FAVORITE 4 TOTAL DOWNLOAD COUNT 11552

21

4

11552

Investigation of the Decision Making Styles of Consumers: Example of Turkish World
Authors: Niyazi Gümüş , Şükran Karaca
Published: 2020 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.553250
CITED 1 FAVORITE 2 TOTAL DOWNLOAD COUNT 2703

1

2

2703

A Study Conducted on the Students of Kastamonu University for the Determination of the Information Sources Used by Students in the Period of Preferring a University
Authors: Niyazi Gümüş , Elif Türkel , Gözde Şen
Published: 2015 , Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.32069
CITED 6 FAVORITE 0 TOTAL DOWNLOAD COUNT 2056

6

0

2056

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods. : Click to get information about the DergiPark User Badge.