Ali Köroğlu profile image
Ali Köroğlu Asst. Prof. Dr. TOKAT GAZİOSMANPAŞA ÜNİVERSİTESİ, TOKAT MESLEK YÜKSEKOKULU
Publication 30 Review 14 CrossRef Cited 35 TR Dizin Cited 14
30 Publication
14 Review
35 CrossRef Cited
14 TR Dizin Cited
0000-0003-4021-6300

Research Fields

Marketing Product and Brand Management Consumer Behaviour Political Marketing

Institution

TOKAT GAZİOSMANPAŞA ÜNİVERSİTESİ, TOKAT MESLEK YÜKSEKOKULU

Popular Publications

The medıator role of brand affect in the effect of social media communication on conspicuous consumption
Authors: Ali Köroğlu
Published: 2025 , ODU Journal of Social Sciences Research
DOI: 10.48146/odusobiad.1289317
CITED 2 FAVORITE 3 TOTAL DOWNLOAD COUNT 1369

2

3

1369

MEDIATING ROLE OF BRAND IMAGE IN THE RELATIONSHIP BETWEEN PUBLIC RELATIONS PERCEPTION AND POSITIVE WORD OF MOUTH
Authors: Gökhan Kömür , Ali Köroğlu
Published: 2022 , Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.1103997
CITED 2 FAVORITE 3 TOTAL DOWNLOAD COUNT 1333

2

3

1333

The Impact of Digital Marketing and Customer Relationship Management on Repurchase Intention and the Mediating Role of Brand Awareness
Authors: Ali Köroğlu , İbrahim Avcı
Published: 2025 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.1409811
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 2304

2

2

2304

Determining Factors on Individual Perception and Voter Attitudes in Politics
Authors: Mutlu Sesli , Ali Köroğlu
Published: 2024 , Journal of Academic Inquiries
DOI: 10.17550/akademikincelemeler.1416259
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 809

0

2

809

FACTORS INFLUENCING CONSPICUOUS CONSUMPTION
Authors: Ali Köroğlu , Erdal Demir
Published: 2022 , Enderun
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1245

0

1

1245

Publications

The role and determinants of relative advantage in the development of purchase intention toward digital TV platforms
Authors: Furkan Sürün , Aziz Köroğlu , Ali Köroğlu
Published: 2026 , Gazi Journal of Economics and Business
DOI: 10.30855/gjeb.2026.12.3.006
FAVORITE 1 TOTAL DOWNLOAD COUNT 50

1

50

FROM ETHICS TO PURCHASING: THE ROLE OF BRAND LOVE, TRUST, AND POSITIVE AFFECT IN SUSTAINABLE WHITE GOODS BRANDS
Authors: Ali Köroğlu
Published: 2026 , International Journal of Management Economics and Business
DOI: 10.17130/ijmeb.1852858
FAVORITE 1 TOTAL DOWNLOAD COUNT 214

1

214

YOUNG VOTERS AT THE ELECTORAL THRESHOLD: POLITICAL MARKETING STRATEGIES BASED ON PERCEPTIONS OF JUSTICE, FREEDOM, AND SECULARISM
Authors: Mutlu Sesli , Ali Köroğlu
Published: 2026 , Turkish Journal of Political Science
DOI: 10.59886/tsbder.1870072
FAVORITE 0 TOTAL DOWNLOAD COUNT 169

0

169

Understanding Young Voters Through a Political Marketing Approach: A Study on University Students’ Identity, Worldview, and Voting Preferences
Authors: Mutlu Sesli , Ali Köroğlu
Published: 2026 , Uluborlu Mesleki Bilimler Dergisi
DOI: 10.71445/umbd.1864169
FAVORITE 0 TOTAL DOWNLOAD COUNT 176

0

176

Effect of Content and Viewing Behavior on Digital TV Platform Purchase Intention: The Example of Sakarya
Authors: Ali Köroğlu , Furkan Sürün , Aziz Köroğlu
Published: 2026 , Hacettepe University Journal of Economics and Administrative Sciences
DOI: 10.17065/huniibf.1733301
FAVORITE 0 TOTAL DOWNLOAD COUNT 230

0

230

Perceptions of Services Shaping Voter Behavior: An Evaluation Through a Political Marketing Approach
Authors: Mutlu Sesli , Ali Köroğlu
Published: 2026 , Journal of International Economic and Administrative Studies
DOI: 10.66569/ulic.1857370
FAVORITE 1 TOTAL DOWNLOAD COUNT 228

1

228

Individual's Personality Traits and Political Party Membership the Moderating Role of Voter Interest in the Impact of Voter Turnout
Authors: Mutlu Sesli , Müberra Kulu , Ali Köroğlu
Published: 2026 , Bingol University Journal of Economics and Administrative Sciences
DOI: 10.33399/biibfad.1726418
FAVORITE 0 TOTAL DOWNLOAD COUNT 332

0

332

BRAND DILUTION’S IMPLICATIONS FOR PURCHASE INTENTION THROUGH BRAND EQUITY
Authors: Ali Köroğlu , Salih Yıldız
Published: 2026 , Kafkas University Journal of Economics and Administrative Sciences Faculty
DOI: 10.36543/kauiibfd.2026.015
FAVORITE 1 TOTAL DOWNLOAD COUNT 359

1

359

THE ROLE OF SUSTAINABILITY PERCEPTION IN THE FASHION AND APPAREL INDUSTRY: SHAPING PURCHASE INTENTION THROUGH ETHICS, CONSUMER INTEREST AND PARTICIPATION
Authors: Ali Köroğlu
Published: 2026 , Dicle University Journal of Economics and Administrative Sciences
DOI: 10.53092/duiibfd.1835746
FAVORITE 1 TOTAL DOWNLOAD COUNT 385

1

385

THE MODERATING ROLE OF CONSUMER INNOVATIVENESS IN THE EFFECT OF CONSUMER ETHNOCENTRISM ON PURCHASE INTENTION TOWARD FOREIGN-BRAND DIGITAL TV PLATFORMS
Authors: Ali Köroğlu
Published: 2026 , Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.35379/cusosbil.1642452
FAVORITE 0 TOTAL DOWNLOAD COUNT 337

0

337

The Moderating Role of Hedonic Consumption Tendency in the Effect of Religiosity on Digital TV Platform Purchase Intention
Authors: Aziz Köroğlu , Ali Köroğlu
Published: 2026 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.1715334
FAVORITE 1 TOTAL DOWNLOAD COUNT 833

1

833

Digital Addictions and Digital Metacognitive Behaviors of Public Employees
Authors: Mutlu Sesli , Ali Köroğlu
Published: 2025 , Bilgi Teknolojileri ve İletişim Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1069

0

1069

Factors Affecting Consumers’ Intention to Purchase Domestic and Electric Automobiles (TOGG): A Research in the Eastern Black Sea Region
Authors: İbrahim Avcı , Salih Yıldız , Ali Köroğlu
Published: 2025 , Current Research in Social Sciences
DOI: 10.30613/curesosc.1649423
FAVORITE 1 TOTAL DOWNLOAD COUNT 1958

1

1958

The medıator role of brand affect in the effect of social media communication on conspicuous consumption
Authors: Ali Köroğlu
Published: 2025 , ODU Journal of Social Sciences Research
DOI: 10.48146/odusobiad.1289317
FAVORITE 3 TOTAL DOWNLOAD COUNT 1369

3

1369

FACTORS AFFECTING DIGITAL TV PLATFORM PURCHASE INTENTION
Authors: Aziz Köroğlu , Furkan Sürün , Ali Köroğlu
Published: 2025 , Enderun
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 646

1

646

Investigation of the Mediating Role of Safety Performance in the Relationship Between Job Stress and Job Satisfaction
Authors: Mustafa Özdemir , Salih Yıldız , Ali Köroğlu
Published: 2025 , Afyon Kocatepe University Journal of Social Sciences
DOI: 10.32709/akusosbil.1264269
FAVORITE 1 TOTAL DOWNLOAD COUNT 1389

1

1389

The Impact of Digital Marketing and Customer Relationship Management on Repurchase Intention and the Mediating Role of Brand Awareness
Authors: Ali Köroğlu , İbrahim Avcı
Published: 2025 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.1409811
FAVORITE 2 TOTAL DOWNLOAD COUNT 2304

2

2304

Determining Factors on Individual Perception and Voter Attitudes in Politics
Authors: Mutlu Sesli , Ali Köroğlu
Published: 2024 , Journal of Academic Inquiries
DOI: 10.17550/akademikincelemeler.1416259
FAVORITE 2 TOTAL DOWNLOAD COUNT 809

2

809

The Moderating Role of Leader Image in the Effect of Secularism on Attitude Towards the Party
Authors: Mutlu Sesli , Ali Köroğlu
Published: 2024 , Hitit Journal of Social Sciences
DOI: 10.17218/hititsbd.1401158
FAVORITE 0 TOTAL DOWNLOAD COUNT 850

0

850

The Effect of Fanaticism on Licensed Product Purchasing Intention and the Mediating Role of Brand Loyalty
Authors: İbrahim Avcı , Ali Köroğlu
Published: 2024 , Ahi Evran Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.31592/aeusbed.1354868
FAVORITE 1 TOTAL DOWNLOAD COUNT 1045

1

1045

The mediating role of leader image in the effect of religiosity level on attitude towards the party
Authors: Mutlu Sesli , Ali Köroğlu
Published: 2024 , Academic Review of Economics and Administrative Sciences
DOI: 10.25287/ohuiibf.1299772
FAVORITE 0 TOTAL DOWNLOAD COUNT 1067

0

1067

THE MEDIATING ROLE OF BRAND LOYALTY IN THE EFFECT OF BRAND IMAGE AND PRICE PERCEPTION ON ATTITUDE TO BRAND EXTENSION
Authors: Ali Köroğlu
Published: 2023 , Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
DOI: 10.30798/makuiibf.1220380
FAVORITE 1 TOTAL DOWNLOAD COUNT 924

1

924

Impact of Perceived Justice on Consumer Cynicism
Authors: Ali Köroğlu , Salih Yıldız
Published: 2023 , Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.33437/ksusbd.875349
FAVORITE 0 TOTAL DOWNLOAD COUNT 775

0

775

Factors Affecting Attitude towards Brand Extension
Authors: Ali Köroğlu , Erdal Demir
Published: 2022 , The Journal of International Scientific Researches
DOI: 10.23834/isrjournal.1163521
FAVORITE 1 TOTAL DOWNLOAD COUNT 982

1

982

FACTORS INFLUENCING CONSPICUOUS CONSUMPTION
Authors: Ali Köroğlu , Erdal Demir
Published: 2022 , Enderun
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 1245

1

1245

MEDIATING ROLE OF BRAND IMAGE IN THE RELATIONSHIP BETWEEN PUBLIC RELATIONS PERCEPTION AND POSITIVE WORD OF MOUTH
Authors: Gökhan Kömür , Ali Köroğlu
Published: 2022 , Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.1103997
FAVORITE 3 TOTAL DOWNLOAD COUNT 1333

3

1333

The Role of Consumer Ethnocentrism and Product Judgments in the Effect of Country Image on Willingness to Buy Foreign Products
Authors: Ali Köroğlu , Salih Yıldız
Published: 2022 , The Journal of International Scientific Researches
DOI: 10.23834/isrjournal.995239
FAVORITE 1 TOTAL DOWNLOAD COUNT 1481

1

1481

Investigating the Mediator Role of Knowledge about Halal Food and the Importance Given to Halal Food in the Effect of Religiosity on the Intention to Purchase Halal Food
Authors: İbrahim Avcı , Ali Köroğlu
Published: 2021 , Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
DOI: 10.17153/oguiibf.884934
FAVORITE 1 TOTAL DOWNLOAD COUNT 2138

1

2138

The Effect of Social Media and Hedonic Consumption on Consumer Attitude and Satisfaction
Authors: Ali Köroğlu , Salih Yıldız
Published: 2021 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.794879
FAVORITE 1 TOTAL DOWNLOAD COUNT 3760

1

3760

Effects of Hedonic and Utilitarian Consumption on Eelectronic Marketing and Purchase Behavior
Authors: Ali Köroğlu , Salih Yıldız
Published: 2019 , Gümüşhane University Journal of Social Sciences
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 2917

1

2917

Articles published in
Academic Review of Economics and Administrative Sciences
Academic Review of Economics and Administrative Sciences
Afyon Kocatepe University Journal of Social Sciences
Afyon Kocatepe University Journal of Social Sciences
Ahi Evran Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Ahi Evran Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Bilgi Teknolojileri ve İletişim Dergisi
Bilgi Teknolojileri ve İletişim Dergisi
Bingol University Journal of Economics and Administrative Sciences
Bingol University Journal of Economics and Administrative Sciences
Current Research in Social Sciences
Current Research in Social Sciences
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Dicle University Journal of Economics and Administrative Sciences
Dicle University Journal of Economics and Administrative Sciences
Enderun
Enderun
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
Gazi Journal of Economics and Business
Gazi Journal of Economics and Business
Gümüşhane University Journal of Social Sciences
Gümüşhane University Journal of Social Sciences
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
Hacettepe University Journal of Economics and Administrative Sciences
Hacettepe University Journal of Economics and Administrative Sciences
Hitit Journal of Social Sciences
Hitit Journal of Social Sciences
International Journal of Management Economics and Business
International Journal of Management Economics and Business
Journal of Academic Inquiries
Journal of Academic Inquiries
Journal of International Economic and Administrative Studies
Journal of International Economic and Administrative Studies
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Kafkas University Journal of Economics and Administrative Sciences Faculty
Kafkas University Journal of Economics and Administrative Sciences Faculty
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
MANAS Journal of Social Studies
MANAS Journal of Social Studies
ODU Journal of Social Sciences Research
ODU Journal of Social Sciences Research
Süleyman Demirel University Visionary Journal
Süleyman Demirel University Visionary Journal
The Journal of International Scientific Researches
The Journal of International Scientific Researches
Turkish Journal of Political Science
Turkish Journal of Political Science
Uluborlu Mesleki Bilimler Dergisi
Uluborlu Mesleki Bilimler Dergisi
Editorship
The Journal of International Scientific Researches
The Journal of International Scientific Researches
Section Editor
Editorial Board Memberships
Dynamics in Social Sciences and Humanities
Dynamics in Social Sciences and Humanities
The Journal of International Scientific Researches
The Journal of International Scientific Researches

Reviews

Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi
Dynamics in Social Sciences and Humanities
Dynamics in Social Sciences and Humanities
EKEV Akademi Dergisi
EKEV Akademi Dergisi
Gaziantep University Journal of Social Sciences
Gaziantep University Journal of Social Sciences
Gümüşhane University Journal of Social Sciences
Gümüşhane University Journal of Social Sciences
International Journal of Cultural and Social Studies (IntJCSS)
International Journal of Cultural and Social Studies (IntJCSS)
International Journal of Management Economics and Business
International Journal of Management Economics and Business
Journal of Business Economics and Management Research
Journal of Business Economics and Management Research
Paradigma: İktisadi ve İdari Araştırmalar Dergisi
Paradigma: İktisadi ve İdari Araştırmalar Dergisi
Sivas Cumhuriyet Üniversitesi Spor Bilimleri Dergisi
Sivas Cumhuriyet Üniversitesi Spor Bilimleri Dergisi

Publications

Effect of Content and Viewing Behavior on Digital TV Platform Purchase Intention: The Example of Sakarya
Authors: Ali Köroğlu , Furkan Sürün , Aziz Köroğlu
Published: 2026 , Hacettepe University Journal of Economics and Administrative Sciences
DOI: 10.17065/huniibf.1733301
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 230

1

0

230

Factors Affecting Consumers’ Intention to Purchase Domestic and Electric Automobiles (TOGG): A Research in the Eastern Black Sea Region
Authors: İbrahim Avcı , Salih Yıldız , Ali Köroğlu
Published: 2025 , Current Research in Social Sciences
DOI: 10.30613/curesosc.1649423
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1958

1

1

1958

The medıator role of brand affect in the effect of social media communication on conspicuous consumption
Authors: Ali Köroğlu
Published: 2025 , ODU Journal of Social Sciences Research
DOI: 10.48146/odusobiad.1289317
CITED 2 FAVORITE 3 TOTAL DOWNLOAD COUNT 1369

2

3

1369

Investigation of the Mediating Role of Safety Performance in the Relationship Between Job Stress and Job Satisfaction
Authors: Mustafa Özdemir , Salih Yıldız , Ali Köroğlu
Published: 2025 , Afyon Kocatepe University Journal of Social Sciences
DOI: 10.32709/akusosbil.1264269
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 1389

1

1

1389

The Impact of Digital Marketing and Customer Relationship Management on Repurchase Intention and the Mediating Role of Brand Awareness
Authors: Ali Köroğlu , İbrahim Avcı
Published: 2025 , Süleyman Demirel University Visionary Journal
DOI: 10.21076/vizyoner.1409811
CITED 2 FAVORITE 2 TOTAL DOWNLOAD COUNT 2304

2

2

2304

The Effect of Fanaticism on Licensed Product Purchasing Intention and the Mediating Role of Brand Loyalty
Authors: İbrahim Avcı , Ali Köroğlu
Published: 2024 , Ahi Evran Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
DOI: 10.31592/aeusbed.1354868
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1045

2

1

1045

The mediating role of leader image in the effect of religiosity level on attitude towards the party
Authors: Mutlu Sesli , Ali Köroğlu
Published: 2024 , Academic Review of Economics and Administrative Sciences
DOI: 10.25287/ohuiibf.1299772
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1067

1

0

1067

Impact of Perceived Justice on Consumer Cynicism
Authors: Ali Köroğlu , Salih Yıldız
Published: 2023 , Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.33437/ksusbd.875349
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 775

1

0

775

MEDIATING ROLE OF BRAND IMAGE IN THE RELATIONSHIP BETWEEN PUBLIC RELATIONS PERCEPTION AND POSITIVE WORD OF MOUTH
Authors: Gökhan Kömür , Ali Köroğlu
Published: 2022 , Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
DOI: 10.19145/e-gifder.1103997
CITED 2 FAVORITE 3 TOTAL DOWNLOAD COUNT 1333

2

3

1333

The Role of Consumer Ethnocentrism and Product Judgments in the Effect of Country Image on Willingness to Buy Foreign Products
Authors: Ali Köroğlu , Salih Yıldız
Published: 2022 , The Journal of International Scientific Researches
DOI: 10.23834/isrjournal.995239
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 1481

3

1

1481

Investigating the Mediator Role of Knowledge about Halal Food and the Importance Given to Halal Food in the Effect of Religiosity on the Intention to Purchase Halal Food
Authors: İbrahim Avcı , Ali Köroğlu
Published: 2021 , Eskişehir Osmangazi University Journal of Economics and Administrative Sciences
DOI: 10.17153/oguiibf.884934
CITED 13 FAVORITE 1 TOTAL DOWNLOAD COUNT 2138

13

1

2138

The Effect of Social Media and Hedonic Consumption on Consumer Attitude and Satisfaction
Authors: Ali Köroğlu , Salih Yıldız
Published: 2021 , MANAS Journal of Social Studies
DOI: 10.33206/mjss.794879
CITED 6 FAVORITE 1 TOTAL DOWNLOAD COUNT 3760

6

1

3760

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.