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Emrah Sıtkı Yılmaz Assoc. Prof. Dr. GAZİANTEP ÜNİVERSİTESİ
Publication 12 Review 29 CrossRef Cited 30 TR Dizin Cited 13
12 Publication
29 Review
30 CrossRef Cited
13 TR Dizin Cited
0000-0003-2741-4222

Research Fields

Digital Marketing

Institution

GAZİANTEP ÜNİVERSİTESİ

Popular Publications

Factors Affecting the Continuity of Digital Platform Memberships: The Netflix Example
Authors: Emrah Sıtkı Yılmaz , Aytaç Erdem
Published: 2022 , Journal of Economics Business and Political Researches
DOI: 10.25204/iktisad.970186
CITED 4 FAVORITE 3 TOTAL DOWNLOAD COUNT 2062

4

3

2062

ONLİNE MARKET ALIŞVERİŞİNİN (KURU GIDA, YAŞ MEYVE SEBZE VE PAKETLİ GIDA ÜRÜNLERİ VB.) BENİMSENMESİ: COVID-19 ANKSİYETESİNİN DÜZENLEYİCİ ROLÜ
Authors: Emrah Sitki Yılmaz , Hanifi Murat Mutlu
Published: 2020 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.785032
CITED 4 FAVORITE 1 TOTAL DOWNLOAD COUNT 1579

4

1

1579

Investigation of Hedonic Shopping Motivation Effective in Impulse Buying Behavior of Female Consumers on Instagram
Authors: Aytaç Erdem , Emrah Sitki Yılmaz
Published: 2021 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.892799
CITED 6 FAVORITE 1 TOTAL DOWNLOAD COUNT 9663

6

1

9663

The Effects on Consumer Behavior of Hotel Related Comments on the TripAdvisor Website: An Istanbul Case
Authors: Emrah Sitki Yılmaz
Published: 2020 , Advances in Hospitality and Tourism Research (AHTR)
DOI: 10.30519/ahtr.536303
CITED 9 FAVORITE 1 TOTAL DOWNLOAD COUNT 4825

9

1

4825

Effect of product presentation videos on purchase intention: The YouTube example
Authors: Aytaç Erdem , Emrah Sıtkı Yılmaz
Published: 2022 , Gazi Journal of Economics and Business
DOI: 10.30855/gjeb.2022.8.3.003
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 3481

0

1

3481

Publications

The Relationship Between Generation Z’s Self-Presentation on Social Media and Personality Traits: A Proposal for Its Potential Contribution to Recruitment Processes
Authors: Feride Bal , Artür Yetvart Mumcu , Emrah Sıtkı Yılmaz
Published: 2026 , Alanya Academic Review
DOI: 10.29023/alanyaakademik.1729296
FAVORITE 1 TOTAL DOWNLOAD COUNT 44

1

44

A Bibliometric Study on Digital Taylorism and Digital Sustainability
Authors: Feride Bal , Emrah Sıtkı Yılmaz
Published: 2025 , Pamukkale University Journal of Business Research
DOI: 10.47097/piar.1724459
FAVORITE 0 TOTAL DOWNLOAD COUNT 491

0

491

Bibliometric Analysis of Studies on the Role of Social Media in Natural Disaster Crisis
Authors: Feride Bal , Emrah Sıtkı Yılmaz
Published: 2024 , Afet ve Risk Dergisi
DOI: 10.35341/afet.1321350
FAVORITE 0 TOTAL DOWNLOAD COUNT 1177

0

1177

THE POWER OF INFLUENCERS IN OUTSOURCING: THE INSTAGRAM EXAMPLE
Authors: Feride Bal , Emrah Sıtkı Yılmaz
Published: 2023 , Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1247558
FAVORITE 0 TOTAL DOWNLOAD COUNT 1404

0

1404

Effect of product presentation videos on purchase intention: The YouTube example
Authors: Aytaç Erdem , Emrah Sıtkı Yılmaz
Published: 2022 , Gazi Journal of Economics and Business
DOI: 10.30855/gjeb.2022.8.3.003
FAVORITE 1 TOTAL DOWNLOAD COUNT 3481

1

3481

Investigation of "Metaverse" Platforms in the Context of Marketing Mix Decision Making Using Multi-Criteria Decision Making Methods
Authors: Emrah Sıtkı Yılmaz , Orhan Ecemiş
Published: 2022 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.1083590
FAVORITE 1 TOTAL DOWNLOAD COUNT 1862

1

1862

Investigation Factors Affecting Competitive Advantage in Streaming Industry with Multi-Criteria Decision Making Methods
Authors: Emrah Sıtkı Yılmaz , Orhan Ecemiş
Published: 2022 , JOEEP: Journal of Emerging Economies and Policy
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1992

0

1992

Factors Affecting the Continuity of Digital Platform Memberships: The Netflix Example
Authors: Emrah Sıtkı Yılmaz , Aytaç Erdem
Published: 2022 , Journal of Economics Business and Political Researches
DOI: 10.25204/iktisad.970186
FAVORITE 3 TOTAL DOWNLOAD COUNT 2062

3

2062

Investigation of Airline Companies’ Corporate Reputation with RQ Model Through "Şikayetvar" Website
Authors: Emrah Sıtkı Yılmaz , Feride Bal
Published: 2022 , Gümüşhane University Journal of Social Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1174

0

1174

Investigation of Hedonic Shopping Motivation Effective in Impulse Buying Behavior of Female Consumers on Instagram
Authors: Aytaç Erdem , Emrah Sitki Yılmaz
Published: 2021 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.892799
FAVORITE 1 TOTAL DOWNLOAD COUNT 9663

1

9663

ONLİNE MARKET ALIŞVERİŞİNİN (KURU GIDA, YAŞ MEYVE SEBZE VE PAKETLİ GIDA ÜRÜNLERİ VB.) BENİMSENMESİ: COVID-19 ANKSİYETESİNİN DÜZENLEYİCİ ROLÜ
Authors: Emrah Sitki Yılmaz , Hanifi Murat Mutlu
Published: 2020 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.785032
FAVORITE 1 TOTAL DOWNLOAD COUNT 1579

1

1579

The Effects on Consumer Behavior of Hotel Related Comments on the TripAdvisor Website: An Istanbul Case
Authors: Emrah Sitki Yılmaz
Published: 2020 , Advances in Hospitality and Tourism Research (AHTR)
DOI: 10.30519/ahtr.536303
FAVORITE 1 TOTAL DOWNLOAD COUNT 4825

1

4825

Articles published in
Advances in Hospitality and Tourism Research (AHTR)
Advances in Hospitality and Tourism Research (AHTR)
Afet ve Risk Dergisi
Afet ve Risk Dergisi
Alanya Academic Review
Alanya Academic Review
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Gazi Journal of Economics and Business
Gazi Journal of Economics and Business
Gaziantep University Journal of Social Sciences
Gaziantep University Journal of Social Sciences
Gümüşhane University Journal of Social Sciences
Gümüşhane University Journal of Social Sciences
JOEEP: Journal of Emerging Economies and Policy
JOEEP: Journal of Emerging Economies and Policy
Journal of Economics Business and Political Researches
Journal of Economics Business and Political Researches
Pamukkale University Journal of Business Research
Pamukkale University Journal of Business Research
Yaşar Üniversitesi E-Dergisi
Yaşar Üniversitesi E-Dergisi

Reviews

Advances in Hospitality and Tourism Research (AHTR)
Advances in Hospitality and Tourism Research (AHTR)
Aydın Gastronomy
Aydın Gastronomy
Bucak İşletme Fakültesi Dergisi
Bucak İşletme Fakültesi Dergisi
Çekmece Sosyal Bilimler Dergisi
Çekmece Sosyal Bilimler Dergisi
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Eskişehir Osmangazi Üniversitesi Sosyal Bilimler Dergisi
Eskişehir Osmangazi Üniversitesi Sosyal Bilimler Dergisi
Firat University Journal of Social Sciences
Firat University Journal of Social Sciences
Gaziantep University Journal of Social Sciences
Gaziantep University Journal of Social Sciences
Gaziantep Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Gaziantep Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
İşletme ve İktisat Çalışmaları Dergisi
İşletme ve İktisat Çalışmaları Dergisi
International Journal of Economics and Administrative Studies
International Journal of Economics and Administrative Studies
JOEEP: Journal of Emerging Economies and Policy
JOEEP: Journal of Emerging Economies and Policy
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Economics Business and International Relations-JEBI
Journal of Economics Business and International Relations-JEBI
Journal of Multidisciplinary Academic Tourism
Journal of Multidisciplinary Academic Tourism
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
Kahramanmaraş Sütçü İmam Üniversitesi Sosyal Bilimler Dergisi
MANAS Journal of Social Studies
MANAS Journal of Social Studies
Nevşehir Hacı Bektaş Veli University Journal of ISS
Nevşehir Hacı Bektaş Veli University Journal of ISS
ODU Journal of Social Sciences Research
ODU Journal of Social Sciences Research
Süleyman Demirel University Visionary Journal
Süleyman Demirel University Visionary Journal
Tarsus Üniversitesi Uygulamalı Bilimler Fakültesi Dergisi
Tarsus Üniversitesi Uygulamalı Bilimler Fakültesi Dergisi
Trends in Business and Economics
Trends in Business and Economics
Türkiye Mesleki ve Sosyal Bilimler Dergisi
Türkiye Mesleki ve Sosyal Bilimler Dergisi
Uşak Üniversitesi Sosyal Bilimler Dergisi
Uşak Üniversitesi Sosyal Bilimler Dergisi

Publications

Bibliometric Analysis of Studies on the Role of Social Media in Natural Disaster Crisis
Authors: Feride Bal , Emrah Sıtkı Yılmaz
Published: 2024 , Afet ve Risk Dergisi
DOI: 10.35341/afet.1321350
CITED 4 FAVORITE 0 TOTAL DOWNLOAD COUNT 1177

4

0

1177

THE POWER OF INFLUENCERS IN OUTSOURCING: THE INSTAGRAM EXAMPLE
Authors: Feride Bal , Emrah Sıtkı Yılmaz
Published: 2023 , Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1247558
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1404

1

0

1404

Investigation of "Metaverse" Platforms in the Context of Marketing Mix Decision Making Using Multi-Criteria Decision Making Methods
Authors: Emrah Sıtkı Yılmaz , Orhan Ecemiş
Published: 2022 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.1083590
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 1862

2

1

1862

Factors Affecting the Continuity of Digital Platform Memberships: The Netflix Example
Authors: Emrah Sıtkı Yılmaz , Aytaç Erdem
Published: 2022 , Journal of Economics Business and Political Researches
DOI: 10.25204/iktisad.970186
CITED 4 FAVORITE 3 TOTAL DOWNLOAD COUNT 2062

4

3

2062

Investigation of Hedonic Shopping Motivation Effective in Impulse Buying Behavior of Female Consumers on Instagram
Authors: Aytaç Erdem , Emrah Sitki Yılmaz
Published: 2021 , Yaşar Üniversitesi E-Dergisi
DOI: 10.19168/jyasar.892799
CITED 6 FAVORITE 1 TOTAL DOWNLOAD COUNT 9663

6

1

9663

ONLİNE MARKET ALIŞVERİŞİNİN (KURU GIDA, YAŞ MEYVE SEBZE VE PAKETLİ GIDA ÜRÜNLERİ VB.) BENİMSENMESİ: COVID-19 ANKSİYETESİNİN DÜZENLEYİCİ ROLÜ
Authors: Emrah Sitki Yılmaz , Hanifi Murat Mutlu
Published: 2020 , Gaziantep University Journal of Social Sciences
DOI: 10.21547/jss.785032
CITED 4 FAVORITE 1 TOTAL DOWNLOAD COUNT 1579

4

1

1579

The Effects on Consumer Behavior of Hotel Related Comments on the TripAdvisor Website: An Istanbul Case
Authors: Emrah Sitki Yılmaz
Published: 2020 , Advances in Hospitality and Tourism Research (AHTR)
DOI: 10.30519/ahtr.536303
CITED 9 FAVORITE 1 TOTAL DOWNLOAD COUNT 4825

9

1

4825

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods. : Click to get information about the DergiPark User Badge.