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Hediye Aydoğan Assoc. Prof. Dr. Akdeniz Üniversitesi İletişim Fakültesi
Publication 15 Review 15 CrossRef Cited 5 TR Dizin Cited 5
15 Publication
15 Review
5 CrossRef Cited
5 TR Dizin Cited

Research Fields

Communication and Media Studies Communication Technology and Digital Media Studies Advertising Digital Advertising Advertising Studies Advertising Campaigns Advertising Strategies Public Relations Digital Marketing

Institution

Akdeniz Üniversitesi İletişim Fakültesi

Popular Publications

DİJİTAL OYUNLAR ARACILIĞIYLA REKLAMCILIK: ÜRÜN VE HİZMET SİMÜLASYONLARININ ÖTESİNE BAKMAK
Authors: Teresa De La Hera Conde-pumpıdo Translators: Hediye Aydoğan
DOI: -
CITED 0 FAVORITE 2 TOTAL DOWNLOAD COUNT 1207

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2

1207

0

1

5392

0

1

1061

Creative Message Strategies of Ads in Turkey Listed in YouTube Ads Leaderboard During COVID-19 Pandemic
DOI: 10.17680/erciyesiletisim.880910
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 987

0

1

987

Publications

Narrative Advertising as Mini-Series: Analysis of Crystal Apple’s Award-Winning Mini-Series Ads
Published: 2024 , Alanya Academic Review
DOI: 10.29023/alanyaakademik.1334587
FAVORITE 1 TOTAL DOWNLOAD COUNT 198

1

198

0

345

Decoding the DNA of Viral Video Ads
DOI: 10.17680/erciyesiletisim.1187193
FAVORITE 1 TOTAL DOWNLOAD COUNT 450

1

450

0

445

Figures of Speech in Advertising Slogans From Traditional to Digital: Kırmızı Awards
Published: 2022 , Sosyal Mucit Academic Review
DOI: 10.54733/smar.1114500
FAVORITE 0 TOTAL DOWNLOAD COUNT 1563

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1563

The Necessity of Digital Advertising Literacy for Turkey in the 21st Century
DOI: 10.17829/turcom.933648
FAVORITE 0 TOTAL DOWNLOAD COUNT 877

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877

Dijital Beşikten Sanal Mezara Gerçek-Sanal Dünyadaki Etik Sorunlar
Authors: Tamás Bokor Translators: Hediye Aydoğan
Published: 2021 , ViraVerita E-Journal
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 548

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548

1

987

2

1207

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574

Fear Appeals in Public Service Advertisements (PSAs): “Traffic without Violation”
Published: 2018 , Journal of Yaşar University
DOI: 10.19168/jyasar.312243
FAVORITE 1 TOTAL DOWNLOAD COUNT 3899

1

3899

1

5392

Publications

A Bibliometric Analysis of Research on Digital Parenting and Advertising: Current Trends and Future directions
Published: 2023 , TRT Akademi
DOI: 10.37679/trta.1328217
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 345

1

0

345

Decoding the DNA of Viral Video Ads
DOI: 10.17680/erciyesiletisim.1187193
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 450

1

1

450

The Necessity of Digital Advertising Literacy for Turkey in the 21st Century
DOI: 10.17829/turcom.933648
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 877

1

0

877

REPRESENTATION OF THE ELDERLY IN PUBLIC SERVICE ADVERTISEMENTS: A 6-COUNTRY COMPARISON
DOI: 10.20296/tsadergisi.807396
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 574

1

0

574

Fear Appeals in Public Service Advertisements (PSAs): “Traffic without Violation”
Published: 2018 , Journal of Yaşar University
DOI: 10.19168/jyasar.312243
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 3899

1

1

3899

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