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Aytekin Fırat Prof. Dr. Muğla Sıtkı Koçman Üniversitesi
Publication 8 Review 56 CrossRef Cited 6
8 Publication
56 Review
6 CrossRef Cited

Research Fields

Marketing Communications Consumer Behaviour Marketing Management Product and Brand Management Pazarlama, Girişimcilik

Institution

Muğla Sıtkı Koçman Üniversitesi

Popular Publications

ETKİLİ BİR REKLAM İÇİN NÖROPAZARLAMA
Authors: Aytekin Fırat , Fatma Kömürcüoğlu
Published: 2017 , Journal of Social Sciences and Humanities Researches
DOI: -
CITED 0 FAVORITE 3 TOTAL DOWNLOAD COUNT 6782

0

3

6782

Girişimcilik Niyetine Sosyal Medyanın Etkisinin Sosyo-Demografik Değişkenler Bağlamında İncelenmesi
Authors: Ali Yıldız , Fatih Mehmet Demir , Aytekin Fırat
Published: 2020 , Journal of Social Sciences and Humanities Researches
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 820

0

1

820

The Effect of the Image of the Country of Origin on Costumer Risk Perception and Costumer Trust: Turkish Brand in Azerbaijan
Authors: Gulshan Yagublu , Aytekin Fırat
Published: 2022 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.1135295
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 745

1

1

745

THE EFFECT OF CONSUMER LONENESS ON SHOPPING MOTIVATION
Authors: Fatma Kömürcüoğlu Soytürk , Aytekin Fırat
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1139610
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1282

0

1

1282

THE MEASUREMENT OF INDIVIDUALS’ INTENT TO RENT PRODUCT/SERVICE ON DIGITAL PLATFORMS IN THE SHARING ECONOMY WITHIN THE SCOPE OF AJZEN'S PLANNED BEHAVIOR THEORY
Authors: Ruşen Akdemir , Aytekin Fırat
Published: 2022 , Akademik Hassasiyetler
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 736

0

1

736

Publications

Halal Industry and Evaluation of Halal Industry in terms of Türkiye
Authors: Aytekin Fırat , Mehmet Marangoz , Oğuzhan Güneş
Published: 2025 , Pamukkale University Journal of Business Research
DOI: 10.47097/piar.1747486
FAVORITE 1 TOTAL DOWNLOAD COUNT 356

1

356

PAZARLAMA PERSPEKTİFİNDEN DİJİTAL BAĞIMLILIK ÜZERİNE KAVRAMSAL BİR DEĞERLENDİRME
Authors: Ayşe Gülgün Türken , Aytekin Fırat
Published: 2024 , Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: 10.18074/ckuiibfd.1481626
FAVORITE 1 TOTAL DOWNLOAD COUNT 871

1

871

THE EFFECT OF CONSUMER LONENESS ON SHOPPING MOTIVATION
Authors: Fatma Kömürcüoğlu Soytürk , Aytekin Fırat
Published: 2023 , Dogus University Journal
DOI: 10.31671/doujournal.1139610
FAVORITE 1 TOTAL DOWNLOAD COUNT 1282

1

1282

The Effect of the Image of the Country of Origin on Costumer Risk Perception and Costumer Trust: Turkish Brand in Azerbaijan
Authors: Gulshan Yagublu , Aytekin Fırat
Published: 2022 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.1135295
FAVORITE 1 TOTAL DOWNLOAD COUNT 745

1

745

THE MEASUREMENT OF INDIVIDUALS’ INTENT TO RENT PRODUCT/SERVICE ON DIGITAL PLATFORMS IN THE SHARING ECONOMY WITHIN THE SCOPE OF AJZEN'S PLANNED BEHAVIOR THEORY
Authors: Ruşen Akdemir , Aytekin Fırat
Published: 2022 , Akademik Hassasiyetler
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 736

1

736

Girişimcilik Niyetine Sosyal Medyanın Etkisinin Sosyo-Demografik Değişkenler Bağlamında İncelenmesi
Authors: Ali Yıldız , Fatih Mehmet Demir , Aytekin Fırat
Published: 2020 , Journal of Social Sciences and Humanities Researches
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 820

1

820

Determination of the Effect of Public Employment Request and Pressure on Entrepreneurship Tendency: A Qualitative Analysis
Authors: Fatih Mehmet Demir , Ali Yıldız , Aytekin Fırat
Published: 2020 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.714302
FAVORITE 0 TOTAL DOWNLOAD COUNT 920

0

920

ETKİLİ BİR REKLAM İÇİN NÖROPAZARLAMA
Authors: Aytekin Fırat , Fatma Kömürcüoğlu
Published: 2017 , Journal of Social Sciences and Humanities Researches
DOI: -
FAVORITE 3 TOTAL DOWNLOAD COUNT 6782

3

6782

Articles published in
Akademik Hassasiyetler
Akademik Hassasiyetler
Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Çankırı Karatekin Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Dogus University Journal
Dogus University Journal
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
Journal of Social Sciences and Humanities Researches
Journal of Social Sciences and Humanities Researches
Pamukkale University Journal of Business Research
Pamukkale University Journal of Business Research
Editorial Board Memberships
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi

Reviews

Academic Review of Economics and Administrative Sciences
Academic Review of Economics and Administrative Sciences
Adnan Menderes University Journal of Social Sciences Institute
Adnan Menderes University Journal of Social Sciences Institute
Afyon Kocatepe University Journal of Economics and Administrative Sciences
Afyon Kocatepe University Journal of Economics and Administrative Sciences
Afyon Kocatepe University Journal of Social Sciences
Afyon Kocatepe University Journal of Social Sciences
Akademik Araştırmalar ve Çalışmalar Dergisi (AKAD)
Akademik Araştırmalar ve Çalışmalar Dergisi (AKAD)
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Anadolu Üniversitesi Sosyal Bilimler Dergisi
Bilecik Seyh Edebali University Journal of Science
Bilecik Seyh Edebali University Journal of Science
Current Perspectives in Social Sciences
Current Perspectives in Social Sciences
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi
Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi
Duzce University Journal of Science and Technology
Duzce University Journal of Science and Technology
Ekonomi ve Yönetim Araştırmaları Dergisi
Ekonomi ve Yönetim Araştırmaları Dergisi
Firat University Journal of Social Sciences
Firat University Journal of Social Sciences
Gazi Journal of Economics and Business
Gazi Journal of Economics and Business
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
Journal of Aksaray University Faculty of Economics and Administrative Sciences
Journal of Aksaray University Faculty of Economics and Administrative Sciences
Journal of Business in The Digital Age
Journal of Business in The Digital Age
Journal of Economics Business and Political Researches
Journal of Economics Business and Political Researches
Journal of Internet Applications and Management
Journal of Internet Applications and Management
Journal of Management and Economics Research
Journal of Management and Economics Research
Journal of Management and Economics
Journal of Management and Economics
Journal of Social Sciences and Humanities Researches
Journal of Social Sciences and Humanities Researches
Journal of Suleyman Demirel University Institute of Social Sciences
Journal of Suleyman Demirel University Institute of Social Sciences
Karadeniz Sosyal Bilimler Dergisi
Karadeniz Sosyal Bilimler Dergisi
Kastamonu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Kastamonu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Management and Political Sciences Review
Management and Political Sciences Review
MANAS Journal of Social Studies
MANAS Journal of Social Studies
Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
Manisa Celal Bayar Üniversitesi Sosyal Bilimler Dergisi
Oneri
Oneri
Pamukkale Journal of Eurasian Socioeconomic Studies
Pamukkale Journal of Eurasian Socioeconomic Studies
Pamukkale University Journal of Business Research
Pamukkale University Journal of Business Research
Süleyman Demirel University Visionary Journal
Süleyman Demirel University Visionary Journal
The International Journal of Economic and Social Research
The International Journal of Economic and Social Research
Uluslararası Bankacılık Ekonomi ve Yönetim Araştırmaları Dergisi
Uluslararası Bankacılık Ekonomi ve Yönetim Araştırmaları Dergisi
Uşak Üniversitesi Sosyal Bilimler Dergisi
Uşak Üniversitesi Sosyal Bilimler Dergisi
Yönetim Bilimleri Dergisi
Yönetim Bilimleri Dergisi

Publications

The Effect of the Image of the Country of Origin on Costumer Risk Perception and Costumer Trust: Turkish Brand in Azerbaijan
Authors: Gulshan Yagublu , Aytekin Fırat
Published: 2022 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.1135295
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 745

1

1

745

Determination of the Effect of Public Employment Request and Pressure on Entrepreneurship Tendency: A Qualitative Analysis
Authors: Fatih Mehmet Demir , Ali Yıldız , Aytekin Fırat
Published: 2020 , Girişimcilik İnovasyon ve Pazarlama Araştırmaları Dergisi
DOI: 10.31006/gipad.714302
CITED 5 FAVORITE 0 TOTAL DOWNLOAD COUNT 920

5

0

920

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods. : Click to get information about the DergiPark User Badge.