Oya Eru profile image
Oya Eru Prof. Dr. bolu abant izzet baysal üniversitesi
Publication 4 Review 58 CrossRef Cited 9
4 Publication
58 Review
9 CrossRef Cited

Research Fields

Marketing Digital Marketing Marketing Communications

Institution

bolu abant izzet baysal üniversitesi

Popular Publications

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2

1618

The Effect of Augmented Reality Experience on Loyalty and Purchasing Intent: An Application on the Retail Sector
Published: 2022 , Sosyoekonomi
DOI: 10.17233/sosyoekonomi.2022.02.08
CITED 8 FAVORITE 1 TOTAL DOWNLOAD COUNT 4170

8

1

4170

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621

1

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868

Publications

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868

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621

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4170

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1618

Reviews

Publications

1

1

868

The Effect of Augmented Reality Experience on Loyalty and Purchasing Intent: An Application on the Retail Sector
Published: 2022 , Sosyoekonomi
DOI: 10.17233/sosyoekonomi.2022.02.08
CITED 8 FAVORITE 1 TOTAL DOWNLOAD COUNT 4170

8

1

4170