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Esen Şahin Assoc. Prof. SELÇUK ÜNİVERSİTESİ
Publication 10 Review 44 CrossRef Cited 26 TR Dizin Cited 26
10 Publication
44 Review
26 CrossRef Cited
26 TR Dizin Cited
0000-0001-7215-5018
56005582900

Research Fields

Customer Relationship Management Marketing Research Methodology Consumer Behaviour International Marketing Entrepreneurship

Institution

SELÇUK ÜNİVERSİTESİ

Popular Publications

The Effect of Viral Marketing Activities on Social Network and Social Media Platforms on Consumer Behavior: The Example of Istanbul Province
Authors: Esen Şahin , Malik Dündar
Published: 2019 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.498363
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 5035

3

2

5035

Sosyal Medya Pazarlamasının Tüketici Satın Alma Davranışına Etkisi: Selçuk Üniversitesi İ.İ.B.F Örneği
Authors: Esen Şahin , Vural Çağlıyan , Hacı Halil Başer
Published: 2017 , Academic Review of Economics and Administrative Sciences
DOI: 10.25287/ohuiibf.316212
CITED 15 FAVORITE 2 TOTAL DOWNLOAD COUNT 14460

15

2

14460

Yenilenen Kurumsal Marka İmajının Reklamlar Aracılığı ile Tüketiciye Aktarılması: Petlas Örneği
Authors: Nurgül Selek , Esen Şahin
Published: 2021 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.902625
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 2031

1

1

2031

Evaluation of Love Brands in Turkey With Word Association Test in The Scope of Twitter During The Coronavirus Period
Authors: Esen Şahin , Mehnur Baştopuz
Published: 2021 , Pamukkale University Journal of Business Research
DOI: 10.47097/piar.984316
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 2080

2

1

2080

The Importance of Green Advertisements in Brand Preferences of Female Consumers
Authors: Nazkhanım Chılashvılı , Esen Şahin
Published: 2023 , The Journal of Selcuk University Social Sciences Institute
DOI: 10.52642/susbed.1230644
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 895

1

1

895

Publications

MARKA AKTİVİZM ALGISININ TÜKETİCİ KİMLİĞİ ve SATIN ALMA ile İLİŞKİSİ: KADINA ŞİDDET ÖRNEĞİ
Authors: Mehnur Demirci , Esen Şahin
Published: 2025 , Uluslararası Ekonomi ve Siyaset Bilimleri Akademik Araştırmalar Dergisi
DOI: 10.58202/joecopol.1596525
FAVORITE 0 TOTAL DOWNLOAD COUNT 220

0

220

The Effect of Unplanned Purchasing on Hedonic and Compulsive Purchase in the Scope of Consumer Purchase Behavior
Authors: Esen Şahin , Fatma Avan
Published: 2024 , Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 199

1

199

The Importance Of Innovatıon In Socıal Marketıng And A Qualıtatıve Research On The Apparel Industry
Authors: Esen Şahin , Gülnihal Erkut
Published: 2024 , Academic Review of Economics and Administrative Sciences
DOI: 10.25287/ohuiibf.1546887
FAVORITE 1 TOTAL DOWNLOAD COUNT 538

1

538

Examining the Effect of Advertisements Published on Special Days in Social Media Channels on Brand Image from the Social Marketing Dimension
Authors: Birol Furkan Çavuş , Esen Şahin
Published: 2024 , Pamukkale University Journal of Business Research
DOI: 10.47097/piar.1495876
FAVORITE 1 TOTAL DOWNLOAD COUNT 514

1

514

The Importance of Green Advertisements in Brand Preferences of Female Consumers
Authors: Nazkhanım Chılashvılı , Esen Şahin
Published: 2023 , The Journal of Selcuk University Social Sciences Institute
DOI: 10.52642/susbed.1230644
FAVORITE 1 TOTAL DOWNLOAD COUNT 895

1

895

Evaluation of Love Brands in Turkey With Word Association Test in The Scope of Twitter During The Coronavirus Period
Authors: Esen Şahin , Mehnur Baştopuz
Published: 2021 , Pamukkale University Journal of Business Research
DOI: 10.47097/piar.984316
FAVORITE 1 TOTAL DOWNLOAD COUNT 2080

1

2080

Yenilenen Kurumsal Marka İmajının Reklamlar Aracılığı ile Tüketiciye Aktarılması: Petlas Örneği
Authors: Nurgül Selek , Esen Şahin
Published: 2021 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.902625
FAVORITE 1 TOTAL DOWNLOAD COUNT 2031

1

2031

The Effect of Viral Marketing Activities on Social Network and Social Media Platforms on Consumer Behavior: The Example of Istanbul Province
Authors: Esen Şahin , Malik Dündar
Published: 2019 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.498363
FAVORITE 2 TOTAL DOWNLOAD COUNT 5035

2

5035

Sosyal Medya Pazarlamasının Tüketici Satın Alma Davranışına Etkisi: Selçuk Üniversitesi İ.İ.B.F Örneği
Authors: Esen Şahin , Vural Çağlıyan , Hacı Halil Başer
Published: 2017 , Academic Review of Economics and Administrative Sciences
DOI: 10.25287/ohuiibf.316212
FAVORITE 2 TOTAL DOWNLOAD COUNT 14460

2

14460

CONSUMER ETHNOCENTRISM AND COUNTRY OF ORIGIN EFFECT ON PURCHASING DECISION: AN APPLICATION IN SELCUK UNIVERSITY FACULTY OF ECONOMICS AND ADMINISTRATIVE SCIENCES
Authors: Esen Şahin , Tuğçe Sancı
Published: 2017 , The Journal of Social Economic Research
DOI: 10.30976/susead.348121
FAVORITE 1 TOTAL DOWNLOAD COUNT 2363

1

2363

Articles published in
Academic Review of Economics and Administrative Sciences
Academic Review of Economics and Administrative Sciences
Journal of Selçuk University Social Sciences Vocational School
Journal of Selçuk University Social Sciences Vocational School
Pamukkale University Journal of Business Research
Pamukkale University Journal of Business Research
Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
The Journal of Selcuk University Social Sciences Institute
The Journal of Selcuk University Social Sciences Institute
The Journal of Social Economic Research
The Journal of Social Economic Research
Uluslararası Ekonomi ve Siyaset Bilimleri Akademik Araştırmalar Dergisi
Uluslararası Ekonomi ve Siyaset Bilimleri Akademik Araştırmalar Dergisi
Editorship
The Journal of Social Economic Research
The Journal of Social Economic Research
Technical Editor , Editor , Section Editor , Production Editor
Editorial Board Memberships
The Journal of Social Economic Research
The Journal of Social Economic Research

Reviews

Academic Review of Economics and Administrative Sciences
Academic Review of Economics and Administrative Sciences
Afyon Kocatepe University Journal of Social Sciences
Afyon Kocatepe University Journal of Social Sciences
Alanya Academic Review
Alanya Academic Review
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Beykoz Akademi Dergisi
Beykoz Akademi Dergisi
Bilecik Şeyh Edebali University Journal of Social Science
Bilecik Şeyh Edebali University Journal of Social Science
Bingöl University Journal of Social Sciences Institute
Bingöl University Journal of Social Sciences Institute
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Dokuz Eylul University The Journal of Graduate School of Social Sciences
Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi
Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi
Dumlupınar Üniversitesi Sosyal Bilimler Dergisi
Dumlupınar Üniversitesi Sosyal Bilimler Dergisi
Gazi İktisat ve İşletme Dergisi
Gazi İktisat ve İşletme Dergisi
International Journal of Economics Business and Politics
International Journal of Economics Business and Politics
International Journal of Management Economics and Business
International Journal of Management Economics and Business
JOEEP: Journal of Emerging Economies and Policy
JOEEP: Journal of Emerging Economies and Policy
Journal of Erciyes Academy
Journal of Erciyes Academy
Journal of Erciyes Communication
Journal of Erciyes Communication
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty
Journal of Selçuk University Social Sciences Vocational School
Journal of Selçuk University Social Sciences Vocational School
Karamanoğlu Mehmetbey Üniversitesi Sosyal Ve Ekonomik Araştırmalar Dergisi
Karamanoğlu Mehmetbey Üniversitesi Sosyal Ve Ekonomik Araştırmalar Dergisi
Mehmet Akif Ersoy University Journal of Social Sciences Institute
Mehmet Akif Ersoy University Journal of Social Sciences Institute
Mevzu – Journal of Social Sciences
Mevzu – Journal of Social Sciences
MM- International Journal of Social and Humanistic Sciences
MM- International Journal of Social and Humanistic Sciences
Nevşehir Hacı Bektaş Veli University Journal of ISS
Nevşehir Hacı Bektaş Veli University Journal of ISS
Ordu Üniversitesi Sosyal Bilimler Enstitüsü Sosyal Bilimler Araştırmaları Dergisi
Ordu Üniversitesi Sosyal Bilimler Enstitüsü Sosyal Bilimler Araştırmaları Dergisi
Pamukkale University Journal of Business Research
Pamukkale University Journal of Business Research
Pamukkale University Journal of Social Sciences Institute
Pamukkale University Journal of Social Sciences Institute
Research of Financial Economic and Social Studies
Research of Financial Economic and Social Studies
Selçuk Üniversitesi Akşehir Meslek Yüksekokulu Sosyal Bilimler Dergisi
Selçuk Üniversitesi Akşehir Meslek Yüksekokulu Sosyal Bilimler Dergisi
Sinop Üniversitesi Sosyal Bilimler Dergisi
Sinop Üniversitesi Sosyal Bilimler Dergisi
Sosyal Mucit Academic Review
Sosyal Mucit Academic Review
Süleyman Demirel University Visionary Journal
Süleyman Demirel University Visionary Journal
Turkish Review of Communication Studies
Turkish Review of Communication Studies

Publications

The Importance of Green Advertisements in Brand Preferences of Female Consumers
Authors: Nazkhanım Chılashvılı , Esen Şahin
Published: 2023 , The Journal of Selcuk University Social Sciences Institute
DOI: 10.52642/susbed.1230644
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 895

1

1

895

Evaluation of Love Brands in Turkey With Word Association Test in The Scope of Twitter During The Coronavirus Period
Authors: Esen Şahin , Mehnur Baştopuz
Published: 2021 , Pamukkale University Journal of Business Research
DOI: 10.47097/piar.984316
CITED 2 FAVORITE 1 TOTAL DOWNLOAD COUNT 2080

2

1

2080

Yenilenen Kurumsal Marka İmajının Reklamlar Aracılığı ile Tüketiciye Aktarılması: Petlas Örneği
Authors: Nurgül Selek , Esen Şahin
Published: 2021 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.902625
CITED 1 FAVORITE 1 TOTAL DOWNLOAD COUNT 2031

1

1

2031

The Effect of Viral Marketing Activities on Social Network and Social Media Platforms on Consumer Behavior: The Example of Istanbul Province
Authors: Esen Şahin , Malik Dündar
Published: 2019 , Journal of Selçuk University Social Sciences Vocational School
DOI: 10.29249/selcuksbmyd.498363
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 5035

3

2

5035

Sosyal Medya Pazarlamasının Tüketici Satın Alma Davranışına Etkisi: Selçuk Üniversitesi İ.İ.B.F Örneği
Authors: Esen Şahin , Vural Çağlıyan , Hacı Halil Başer
Published: 2017 , Academic Review of Economics and Administrative Sciences
DOI: 10.25287/ohuiibf.316212
CITED 15 FAVORITE 2 TOTAL DOWNLOAD COUNT 14460

15

2

14460

CONSUMER ETHNOCENTRISM AND COUNTRY OF ORIGIN EFFECT ON PURCHASING DECISION: AN APPLICATION IN SELCUK UNIVERSITY FACULTY OF ECONOMICS AND ADMINISTRATIVE SCIENCES
Authors: Esen Şahin , Tuğçe Sancı
Published: 2017 , The Journal of Social Economic Research
DOI: 10.30976/susead.348121
CITED 4 FAVORITE 1 TOTAL DOWNLOAD COUNT 2363

4

1

2363

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